I want to re-design this for better CTR and clicks on affiliate offers. (The above is only an example template)
My thought is that there is too much to click for the visitor (nav bar, menu to the right). For example, i want to move navbar to the bottom of the site...and (probably?) also want to get rid of the side bar
My question is what ramifications on rankings this could have.
Now i have seen extreme examples of Adsense sites in competitive niches having #1 for extreme good keywords. They don't have ANY side-bar and only tiny links sitemap, contact, privacy at the bottom. The rest is all high CTR placed ads - the user basically CAN not click anything else on that site than the ads!!
But i am somehow scared to convert my site into such a CTR "trap" because i think i might lose rankings. Any advice?