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Adwords Display Network Ad Sizes

by alexei_aus
7 replies
  • SEO
    • |
I have noticed that quite a few websites that have adsense on them have Letterboard ads displaying on them and some others have Large Rectangle size ads. I have not seen many other ones.

Would you say that those types are most common ones and should be focused on?

Would you also go for animated banner or simple static one?
#adwords #display #network #sizes
  • Profile picture of the author StokesCreative
    I also use
    125x125
    and
    468x60
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    Banners on above Food Review site
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  • Profile picture of the author alexei_aus
    Do they get many impressions?

    Are they set to show globally or on selected sites only? I am based in Australia and am trying to focus on Australian traffic.
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  • Profile picture of the author PabloVTB
    I would test. And, if you're running an authority sites that gets many frequent visitors daily, I would even consider changing placements and ad sizes over time to make them pay attention to them, otherwise they start becoming blind to those
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  • Profile picture of the author alexei_aus
    it would be nice to get a list of websites that have adsense in australia and support certain format types....

    I know within adwords there is a placements option, but the traffic is from all over the place.
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    • Profile picture of the author nickora
      where can we find all the sizes that are available?
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    • Profile picture of the author MaroshIS
      Originally Posted by alexei_aus View Post

      it would be nice to get a list of websites that have adsense in australia and support certain format types....

      I know within adwords there is a placements option, but the traffic is from all over the place.
      Hi, try Adplanner Doubleclick by Google...
      Then go to Research --> Search for Placements--> and then choose Audience Geography (Australia) and it will show you info about all sites where Australians go and which have Adsense on it.
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  • Profile picture of the author davidsu
    Banned
    Image sizes that you can use at Adwords Display Network:
    • Mobile leaderboard: 300 x 50
    • Banner: 468 x 60
    • Leaderboard: 728 x 90
    • Square: 250 x 250
    • Small square: 200 x 200
    • Large rectangle: 336 x 280
    • Inline rectangle: 300 x 250
    • Skyscraper: 120 x 600
    • Wide skyscraper: 160 x 600
    Based on my experience, the highest CTR ads are the ads which have rectangular size and ugly in design.

    The more beautiful your ads, the lower CTR will be
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