Keywords in the domain name?

by gundarz

Posted: 13 years ago 10 replies

Do pages rank better for a particular keyword if the keywords are in the domain name itself? Or is it more towards backlinks and content or what? And does anyone know if you can rank well for keywords if they're not in the domain name but you have a subfolder named with a keyword? Thanks anyone.

#domain #keywords

BenJackson 13 years ago

Sure, your site/page will rank better for a keyword if it is in your domain name, but it's not essential. I don't have a keyword I'm targeting in my domain name. It depends on what you intend to do with your site. Branding can be very effective if you choose to create an authority site rather than a small niche site.
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The Mysterious Marketer 13 years ago

Umm... they rank just a little bit better.

Also, they give you an advantage when you make backlinks.
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Vulk 13 years ago

I was just about ask this, I've got a domain and nothing to do with it and I really can't be bothered to buy a new one. Hoping it doesn't influence a whole lot..
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SEOExpert999 13 years ago

Yes it makes it much easier to get first search engine position for that keyword in your domain name. The most important factor for your site is Excellent Content. Content is King.
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rising_sun Banned 13 years ago

Yes, of course. It also give better blacklinks and traffic. But problem is - its almost impossible to provide keywords that are present in domain name, if your domain name is meaningful.
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DIGITALCHAMELEON 13 years ago

Keywords in the domain name has a better chances to rank well in SE.
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Rich Struck 13 years ago

eBay
Yahoo
Twitter
Woot
Digg
Reddit
Google

Get the idea? No? Here is what Google has to say on the matter...

YouTube - How important is it to have keywords in...
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- dmitchb 13 years ago
  
  Originally Posted by Rich Struck
  
  eBay
  Get the idea? No? Here is what Google has to say on the matter..
  
  ...yes, that's exactly right!
  
  I've been domain squatting for several years with keyword rich domain names, hoping that this would happen sooner. It should make it easier to rank, if you put good content that visitors demand.
  
  It still boils down to two things:
  
  1. Keyword domains are important and always will be... otherwise, it would crush websites for retailers and proper brand name products that don't implement killer SEO campaigns.
  2. Content is king. So, if there's golden nuggets of info on your pages to be found, and you're SEO savvy, you'll do very well, indeed.
  
  All in all, I'd say the formula is still keyword.com + killer content = successs.
  
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- Fernando Veloso 13 years ago
  
  Originally Posted by Rich Struck
  
  eBay
  Yahoo
  Twitter
  Woot
  Digg
  Reddit
  Google
  
  Get the idea? No? Here is what Google has to say on the matter...
  
  You comparing brand authority domain names with SEO + Domain Name validation?
  
  Plus, just because MCutts say the sun is blue, everyone and their dad believes it?
  
  Sheeshhh...
  
  @OP: Yes, domain names with keywords tend to rank better and faster then other new domain names. Then, there is a affirmation war with Google, if your domain loses that battle, it goes down, just like any other domain name.
  
  But if you try some random searches in 50 different markets you'll see keyworded domain name in Top 5. You can have a answer just by doing this test - takes 5 minutes and you'll see what I mean.
  
  Fernando
  
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  People make good money selling to the rich. But the rich got rich selling to the masses.
  
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Max Stryker 13 years ago

I think that having your keywords in the domain name will definitely boost your rankings. Search for any keyword and see how many of those results actually have the keyword in the domain.
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