PPC: Thinking lateral but faced with low QS

not sure if you really need to make a separate page for each key ? some say its good to do ? not really found it makes much difference, maybe add a blog / posts and add your keys / articles / text to that in most cases that should be fine.

> I want to double or triple it hence sales will be double too.

Not necesserily. And in the example you use, I bet not. If someone is searching on "buy used car", they are not looking for your "car care" service. Sure, you'll get lots of impressions because there are more searches for that keyword. You'll get more clicks, simply because of high volume. But they won't be quality clicks. Therefore, you'll spend more money with much less returns.

Since you'll get a low CTR for that keyword, your QS will be low. The system works. Your ads are not relevant so people don't click. The few who do click for whatever reason don't convert. Unless you're selling used cars, don't use "buy used car" as a keyword.

And then how can I increase the number of clicks with the daily limited impressions?
The daily impressions more or less are pretty much the same unless I add more keywords.

Because I pulled out all the keywords related to car care, I even used broad 2 words and even 1 words to get clicks. I dare to do this because the of the 5 cents clicks but still the clicks I am receiving is only about 100/day.

On car care related keywords, I am getting constant double digits ctr, it's impressive due to the all variables being relevant but I think I have put all the keywords related to car care and now I hit the roof. I don't know what else I should do to increase sales with PPC.

I even tried display networks, but it's totally different game. I barely get 10 clicks/day with 2000impressions, I think I should outregous amounts of keywords on the adgroup to get higher impressions.

Then also tried to use image ads but hell the reviews are taking weeks unless I email them to speed up the review. This maybe harder for them because it's non english. I have ads made using adwords system but still on review after a month. It's pathetic.

Can you guys give me advice on how to increase the sales with PPC?

The bottom line is, getting more impressions to get more clicks is not necessarily a good thing. In fact, I'd say it's almost never a good thing. You don't want (more precisely, need) more clicks, you want more *quality* clicks which means getting more quality impressions. If there's only so many searches on those quality keywords in a month, so be it. Sure, thinking more laterally will get you more impressions and more clicks and presumably more sales but you may not in fact make more profit. The cost of those few extra sales you may get may will not be worth it.

> I even tried display networks, but it's totally different game.

Yes, it is. You must understand the differences to be sucessful. At the moment, you don't and putting an outragous amount of keywords is not the way to do it.

> On car care related keywords, I am getting constant double digits ctr

So you are doing well. Your QS is likely high. Your ads are working for what you are offering.

I'm not sure exactly what you mean by "car care", maybe you mean car repair, car maintenance. If so, that's the lateral thinking. Think also vehicle and truck if that applies. But not car sales. Yes, I understand your thinking, if I'm looking to buy a car, I will eventually need your services. But right now, I'm not so now is not the time to advertise to me. Doing so will just be a waste. But the system will tell you that. Few will click your ads, your QS will go down which means your ads will be pushed down and you'll be back where you started from. The alternative will be to bid more to regain position but that's not what you want.