Which One: Google Adwords or Media Buys?

by tehering

Posted: 15 years ago 21 replies

Successful Warriors...if you can only master one form of media, which would it be and why: Google Adwords or Media Buys?

Thanks for the enlightenment...

#adwords #buys #google #media

bonk12 15 years ago

Google Adwords

First of all, it's Google...

Secondly, until I see Google stocks hitting an all time low or see some type of recession, I am sticking with adsense.

Lastly, it's Google...

Cheers
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Jermaine Tabor 15 years ago

Google adwords have been good to me over the years.
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- 1 reply
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- tehering 15 years ago
  
  Favorite learning source for Adwords?
  
  Thanks
  
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DustonMcGroarty 15 years ago

Really if you can master media buys, you'll be mastering Google at the same time. You can do a "media buy" using your Google AdWords account. Look into placement ads... it allows you to pick any web site you want and you can display your ad on it as long as they accept Google Advertising.

Media buying will get you much farther than Google. Google's too picky and they change their crap all the time. Learn media buys and start searching for people who rank high for your keyword and go to them and ask to place a banner on their site.
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believemarketing 15 years ago

ditch google and go media buys (learn first, don't go blind).... google is only good to you so long they think u are a 'clean & honest' client....

I completely agree with post above me...
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paintbrush4u 15 years ago

Google AW is a washed out system now.... unless they change their ways dramatically...its outlived it usefulness....

Since there is no other clear winner.... i would pick media buys.
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- tehering 15 years ago
  
  Favorite learning source for media buys?
  
  Thanks
  
  3 replies
  
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  Jermaine Tabor 15 years ago
  
  This might turn up some good threads. Worth a browse.
  
  media - WarriorForum - Internet Marketing Forums - Threads Tagged with media
  
  Originally Posted by tehering
  
  Favorite learning source for media buys?
  
  [ 2 ] Thanks
  
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  believemarketing 15 years ago
  
  Originally Posted by tehering
  
  Favorite learning source for media buys?
  
  I never picked this up my self, but it does get good reviews from some known warriors...
  
  http://www.warriorforum.com/warrior-...-big-dogs.html
  
  [ 1 ] Thanks
  
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  DustonMcGroarty 15 years ago
  
  Originally Posted by tehering
  
  Favorite learning source for media buys?
  
  Mike Morgan has a great WSO for this called Media Buying Shortcuts... it's a complete step-by-step system to getting started with media buying.
  
  [ 1 ] Thanks
  
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paintbrush4u 15 years ago

Since you are now asking the question..... why not broaden your horizons even further....

Why did you pick media buys instead of anything else that is out there these days?

HAve you tried 7search? no i am not affiliated with them... i just wanted to see if you have had experience with them
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.X. 15 years ago

I think it depends on the size of your
wallet and what/how you're selling.

*Most* people I've known that have
had success with media buys have
started with Google content network.

I also know someone who lost $10K
in a matter of weeks because he had
no idea what he was doing - what
worked with JV and affiliate traffic
was a disaster with traffic from
WeatherBug and eDiets.

Once you get into media buys you're
typically talking about large chunks
of cash, spent quickly.

You better *know* how your system is
going to perform with that type of
traffic.

X
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tpw 15 years ago

I would not narrow it to one.

But although traffic may be cheaper on media buys, media buys generally require a huge investment.

I like Google Adwords for testing a display ad, and media buys once the advertising has been proven effective.
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Bill Platt, Oklahoma USA, PlattPublishing.com
Publish Coloring Books for Profit (WSOTD 7-30-2015)
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- tehering 15 years ago
  
  Nice ideas here...welcome more as I'm sure many of the newbie/intermediate IMers are thinking the same thing...
  
  Thanks
  
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JamieSEO 15 years ago

Media buys have gotten better results for me than using AdWords
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- tpw 15 years ago
  
  Originally Posted by JamieSEO
  
  Media buys have gotten better results for me than using AdWords
  
  And they will, so long as you have an image that delivers real results.
  
  Thanks
  
  Signature
  
  Bill Platt, Oklahoma USA, PlattPublishing.com
  Publish Coloring Books for Profit (WSOTD 7-30-2015)
  
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justin482000 15 years ago

I am not successful yet...but after tons of WSOs studying...Media buy is the way to go! if you have to choose between the two
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- Ivan Jefferey 15 years ago
  
  I vote for google adwords. I am using it for 2 years and had lot of success through it.
  
  [ 1 ] Thanks
  
  1 reply
  
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  Peter D 15 years ago
  
  Originally Posted by Ivan Jefferey
  
  I vote for google adwords. I am using it for 2 years and had lot of success through it.
  
  Yes, I agree, Google Adwords is the way to go. Even more important is to make sure you get enough searches for the keyword you are targeting. No point in setting up Google Adwords, Media Buys or anything else if nobody lands on the page it's on. So, yes Google Adwords is best I think. But before you set up a campaign, make sure you do your keyword research too.
  
  Peter
  
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tehering 15 years ago

For those who love Google, what has been your best guide/how-to book/video, etc?
- Thanks
- 1 reply
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- Joey Babbs 15 years ago
  
  Interesting because I was asking myself the same question today and came to a conclusion...
  
  My plan is to try and find good placements through google and test the banners and click thru rates of my banners and landing pages with Google placements...after I have optimized my banner >>> landing page >>> offer....I will then look at that sites that are converting...than solicit webspace directly from them or from other similar website owners by going directly to them and leaving Google in the dust!
  
  Thanks
  
  Signature
  
  I MADE OVER $3,000,000 ON CPA LAST YEAR
  
  CLICK HERE & SEE MY EXACT CAMPAIGNS!
  
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Which One: Google Adwords or Media Buys?

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