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PPC and SEO?

by Hogward
9 replies
  • SEO
    • |
How can i integrate PPC and SEO??
#ppc #seo
  • Profile picture of the author faceblogger
    Promote your AdSense site with SEO.

    visitors of your site (search engines traffic) will click on ads and Adsense will pay you per click.

    Integration Done
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    • Profile picture of the author D Baker
      Originally Posted by faceblogger View Post

      Promote your AdSense site with SEO.

      visitors of your site (search engines traffic) will click on ads and Adsense will pay you per click.

      Integration Done
      Not sure if you were kidding or not, but it is against AdSense rules to use AdWords to drive traffic to sites with AdSense ads... and when you think about it, it kind of makes sense
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  • Profile picture of the author Jack Chase
    I'm not 100% sure what your question is related to (it's a bit broad). Are you are talking about on-page optimisation for both SEO and PPC (e.g. getting a good Google Quality Score)?

    If so, in my experience a page that is optimised well for SEO for a particular keyword will be more than optimised enough to get a good QS (when bidding on that same keyword).
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  • Profile picture of the author alabama
    While a PPC campaign can deliver traffic with relative ease, it can be very costly and has no real longevity -- once you stop shelling out the cash, the traffic goes away. SEO and link building require a lot more creative effort but can have more sustainable results. It also allows a business to target a larger base of users as most studies reveal that 75 - 80% of searchers click on organic listings as opposed to paid listings.
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  • Profile picture of the author Patrick Vikus
    Key information that should be shared when integrating PPC with SEO:
    Develop a Master Keyword List
    Prioritize the List
    Launch your PPC Campaigns
    Observe and Optimize
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  • Profile picture of the author LinkVariety
    Originally Posted by Hogward View Post

    How can i integrate PPC and SEO??
    Use PPC to find the best paying keywords, then SEO on them too.

    A lot of sites use PPC even when they rank #1 on a term as they still make extra money from those clicks... surprisingly.
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    • Profile picture of the author PPC-Coach
      Originally Posted by LinkVariety View Post

      Use PPC to find the best paying keywords, then SEO on them too.

      A lot of sites use PPC even when they rank #1 on a term as they still make extra money from those clicks... surprisingly.
      That is the best advice right there.

      Use ppc to test things, then do seo on the stuff that works best!

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  • Profile picture of the author Edwin101
    What your question is related to ?
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