6 {{ upvoteCount | shortNum }}
6 {{ upvoteCount | shortNum }}

Adsense CPC Question

by InTheMaking
5 replies
  • SEO
    • |
I was getting about 2% CTR and receiving around 50-70 cent clicks.

I increased my CTR to around 15% and my clicks dropped to .05-.07 cent clicks.

I don't get it, why would that happen? Thanks.
#adsense #cpc #question
  • Profile picture of the author Ernie Lo
    CTR and your cost per click really have no relation. You may just be going through a bad patch of clicks which will pass or maybe you did some bad advertising or something else which google doesnt like and you have been smart priced (meaning google has considers your traffic low quality and have made your clicks pay less).

    That certainly is a possibility.

    My CPC very lately have decreased too but nothing as bad as yours.
    {{ DiscussionBoard.errors[3970300].message }}
    • Profile picture of the author InTheMaking
      Originally Posted by Ernie Lonardo View Post

      CTR and your cost per click really have no relation. You may just be going through a bad patch of clicks which will pass or maybe you did some bad advertising or something else which google doesnt like and you have been smart priced (meaning google has considers your traffic low quality and have made your clicks pay less).

      That certainly is a possibility.

      My CPC very lately have decreased too but nothing as bad as yours.
      Well this is my first adsense site, wanted to try it out. I've only had the site for about a week or two. We'll see what happens.
      {{ DiscussionBoard.errors[3970358].message }}
      • Profile picture of the author paulgl
        Originally Posted by InTheMaking View Post

        Well this is my first adsense site, wanted to try it out. I've only had the site for about a week or two. We'll see what happens.
        If you've only had the site up for "a week or two," kind of short to
        make any such statements about "normal" CTR, CPC or anything else.

        It can take weeks before your site gets more targeted ads and improves
        in quality rankings.

        Paul
        Signature

        If you were disappointed in your results today, lower your standards tomorrow.

        {{ DiscussionBoard.errors[3970565].message }}
  • Profile picture of the author Cleberl1
    Maybe advertisers are bidding less per click? There are many possibilities...
    Signature
    How to Create Profitable Business Online: The Ultimate Guide
    {{ DiscussionBoard.errors[3970700].message }}
  • Profile picture of the author paul nicholls
    if your CTR for your site goes up then there a good chance that you will recieve higher paying clicks

    why?

    because if your getting a better CTR on your site than all your competitors (or just higher in general) then the advertisers would rather ads be shown on your site because they will be spending less money to get more clicks

    thats why its everyones insentive to get the highest click through rate possible (within reason of course)

    if you were paying for ads in google and you had a choice between putting your ad on a site which had 25% click through rates

    or a site that had 2% click through rates which one would you choose?

    kind of obvious isnt it?

    but with your situation, i would just be a bit patient and things will sort themselves out soon enough

    hope this helps

    paul
    Signature
    FREE REPORT===>> 7 Reasons Why You Will probably Fail Online This year
    {{ DiscussionBoard.errors[3971801].message }}

Trending Topics