1 day its 15% CTR, one day its 10% CTR and a few days it's 1-5%. It get's really annoying.
My CPC usually stays the same, but my CTR varies like crazy, is there any sort of way to get around this? blocking out certain ads? I find some days it only shows 1 ad which decreases my CTR like nuts.
Today was one of those days, I had a $87/day yesterday and a terrible $36 today.
I'm not concerned because it's 100% the CTR that was cut more than in half, but I need to keep avoiding these days.
Only once I figure this out I'll be able to split test knowing exactly whats giving me a better CTR..