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Varying Anchor Texts to Singular Page

by skyvia
2 replies
  • SEO
    • |
Alright, so I am building page after page, listing product after product, giving them searchable and traffic lucritive KW's.

Now, when I link to those pages from other pages in my site or even get backlinks to those pages, should the anchor text ALWAYS match the title of the next given page?
#anchor #page #singular #texts #varying
  • Profile picture of the author riza
    i would say vary the keyword slightly. After all, imagine you had a genuinely good page that people read, then linked to you, not for seo purposes, but because they liked it. They probably would not all use exactly the same anchor text.
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  • Profile picture of the author John Williamson
    I'd pick one main keyword phrase that you want to try to rank each page for and just use that for your anchor text when building links. The days of 'varying anchor text' are gone for the most part, unless of course you want to try to rank for multiple keywords.
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