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PPC or SEO

by stgibson
18 replies
  • SEO
    • |
I have to conduct effective marketing of one project. The project will continue only for 3 years. Therefore I want suggestion from you people that which method should I follow. PPC or SEO?

Please help
#ppc #seo
  • Profile picture of the author Toby.T
    SEO is a great place to start, also couple it with Authority sites for continual marketing and that delivers. PPC is a bad place to start your IM journey for long term marketing goals.
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  • Profile picture of the author InterMG
    SEO my friend.
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  • Profile picture of the author sscot
    It's depends on how much time you can dedicate into whole process? SEO is better than PPC when it consider with long term goals, but requires some time and little hard effort for the success. Under this scenario, PPC can save your time.
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  • Profile picture of the author Sapan Verma
    SEO to start with and once you've done that ramp up with PPC. You're not limited to one given the timeframe, are you? PPC needs more experience and is less forgiving, so I would approach it after I've had a hit with SEO
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  • Profile picture of the author Stuart william
    if you looking for short term then look for ppc otherwise seo is best method to rank well on search engine optimization
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  • Profile picture of the author oclseo
    Originally Posted by stgibson View Post

    I have to conduct effective marketing of one project. The project will continue only for 3 years. Therefore I want suggestion from you people that which method should I follow. PPC or SEO?

    Please help
    SEO because it is a lot cheaper and organic.
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    Casino Discussion
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    • Profile picture of the author meenakshi0587
      Considering the duration of your project I would suggest you to go with SEO. But SEO will take time to bring the results as the ranks for your website will improve gradually, it might take upto 4 months and it also depends on the searches of the keywords you choose.


      On the contrary, PPC will bring you the results instantly. From the very first day of the creation of PPC campaign you will start receiving incoming traffic to the website. By optimizing the campaign you will get highly targeted clicks thus providing you positive ROI.
      Again, if you want instant results then go for PPC else SEO is the best way to bring organic traffic.



      Finally I would suggest starting with PPC and let SEO to bring organic results. Then you can decide either choosing SEO or you can afford to go with the both or not.
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  • Profile picture of the author rosesmark
    Originally Posted by stgibson View Post

    I have to conduct effective marketing of one project. The project will continue only for 3 years. Therefore I want suggestion from you people that which method should I follow. PPC or SEO?

    Please help
    If you have enough capital then go for PPC.If you have not money then SEO is the better choice
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  • Profile picture of the author OrganicServices
    I want to suggest SEO than PPC. There are many loopholes in later and the former is more result oriented and someone targeted if you device strategy.
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    • Profile picture of the author RameGene
      Originally Posted by OrganicServices View Post

      I want to suggest SEO than PPC. There are many loopholes in later and the former is more result oriented and someone targeted if you device strategy.
      I agree with you 100%...
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  • Profile picture of the author andynathan
    3 years is a long time for a project on the internet. Definitely SEO! PPC is not as worthwhile anymore for small businesses.
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    • Profile picture of the author dburk
      Originally Posted by andynathan View Post

      3 years is a long time for a project on the internet. Definitely SEO! PPC is not as worthwhile anymore for small businesses.
      Since when? For many small businesses PPC is the absolutely best option available. If you don't think so, you will be crushed by your competitors who are making every penny of profit available while you bypass the creme de la creme.
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      * Get Results - Outsource Your PPC Management |
      *       Don Burk Advertising & Marketing - www.donburk.com

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  • Profile picture of the author John Williamson
    This may be of some help to you:

    PPC vs. SEO
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    • Profile picture of the author dburk
      Originally Posted by John Williamson View Post

      This may be of some help to you:

      PPC vs. SEO
      Hi John,

      The problem with that post is that is uses what I believe is a deceptive info-graphic. Those chart comparisons are not relevant.

      A better comparison would have used a comparison of ROI. When you compare the ROI of SEO vs. PPC you get a very different picture. The percentage of success with PPC is far greater than the percentage of success with SEO.
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      * Get Results - Outsource Your PPC Management |
      *       Don Burk Advertising & Marketing - www.donburk.com

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  • Profile picture of the author JoePNY
    Since this is a 3 year project, I would start with SEO first and then I would consider some PPC campaigns.
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