Google - Yahoo - Msn, PPC

by elliot
14 replies
  • SEO
  • |
95% of the time I use google adwords, ive also used microsoft adcenter a bit too, but my question is what PPC service do you use, and what brings you the best results?.
#adwords #google #msn #ppc #yahoo
  • Profile picture of the author meadow.c
    I use Google adwords but I think it will depend on niche/keywords and the competition on different domains for individuals.
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  • I am curious as well if you have marketed using Youtube PPC. Post any feedback on the topic as i would like to know more about that as well.
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    • Profile picture of the author elliot
      Including YouTube PPC was one of the reasons I wanted feedback on it, I too am yet to use it also, but am probably going to try in the next few days.
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      • Profile picture of the author freetraff
        I am not a PPC expert at all.

        But I hear more people recently started to switch to Yahoo, because it looks like Google AdWords started to deliver less quality. Moreover, no one would get THAT shocked to find out that Google has ~5-10% clicks going 'to the bank' when advertiser pays for nothing but an air.

        Yahoo is really smaller, and they don't have Google's traffic. But people running PPC campaigns in Google and Yahoo say that Yahoo traffic is much better and brings them more money.

        Definitely this is a gray area, because for example it is impossible to nail Google down for the false clicks - you will simply NOT have enough info to do that. And no one goes to court with hypothetical suggestions.

        But money in the pocket is the best argument. And when doing the same stuff for the same keywords in *poor* Yahoo gives better results than with *mighty* Google, then with time the PPC market will go to Yahoo.
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  • Profile picture of the author alby
    Google Adwords if you want traffic, yahoo and msn are generally cheaper but less traffic,just be careful and place daily budgets to keep the spending in check
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  • Profile picture of the author Joe Walker
    Yahoo is more user friendly than Google in my opinion. The way you set up you ads, quality score & admin area are simpler to someone that is not a pro. Just like a mac vs a pc. My ROI is 28% better on Yahoo running the exact same ads and keywords but then again this is just my opinion.
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  • Profile picture of the author ZachThompson
    My tracking and Adcenter have shown that Adcenter traffic converts 65% better than Adwords. Not to mention you can get clicks cheaper since their are fewer bidders.
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  • Profile picture of the author maestro2010
    google would be most recommendable as majority uses it and same do i......
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  • Profile picture of the author PettyL111
    Google definitely. My boss is using Microsoft, Yahoo, and Google at the moment and I noticed that their campaigns produced the most desirable result.
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  • Profile picture of the author MarQueteer
    I prefer Google, since the traffic volume is way too low with Yahoo or MSN
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  • Profile picture of the author Kenneth L
    Here is the correct answer:

    Use them ALL - track every source - and if they make a profit keep on running them.

    Simple!

    Also don't discount some other smaller engines. There are 6 or 7 quite good ones that, although small in volume, can prove profitable if you just spend a day setting them up after you've got your campaign profitable on the Big 3.

    Hope this helps!

    Kenneth
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  • Profile picture of the author Ryan6
    Always Google.
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