I have the seo quake toolbar installed and of course I look at my links/rank and such compared to my competitors.
There are many instances where the sites at the top have fewer links, a lower page rank, etc, yet are ahead.
And/or the person who is only one rank below me has far far fewer links.
If I have more links than the competitors, the same PR, and good optimization, what is the magic thing that puts them higher?
The one I mentioned in another thread, that hasn't been updated at all since 2007, ranks higher than me, yet has far fewer links and is never updated. The only thing it has is a much older domain name.
But somewhere else I was reading on here said that domain age isn't that important.
So what it is? Any ideas?
(btw, I've been lurking for awhile now and really have appreciated the good information from this site.)