Would you target a keyword if.....

12 replies
  • SEO
  • |
Found some keywords that have decent exact local searches (5000) and decent CPC (5.00)
and has the EMD available.

Upon reviewing the top 10 comp results I can see a number of sites with high PR and lots of backlinks to the page. However, most of them are not specifically targetting the kw as seen by their domain names, descriptions etc.

So basically, most of them have very weak onpage factors overall.

Would you be inclined to target keywords like this?

Dont really want to be spinning my wheels.

Btw- for what it's worth- traffic travis competition says "relatively easy" for these keywords.
#keyword #target
  • Profile picture of the author mmsearch
    anyone have some insight?
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  • Profile picture of the author warner444
    I would go after it. Good onpage and EMD has a lot of power. I would stress relevant links form trusted sites too.
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  • Profile picture of the author Mikeys
    Is it a local service or product? How are the global search results?
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    • Profile picture of the author mmsearch
      Originally Posted by Mikeys View Post

      Is it a local service or product? How are the global search results?
      No not local- global search volume is higher
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  • Profile picture of the author KentChow
    I assume your competition is all Authority sites. I'd try it out and build your site as an authority one as you could grab the EMD. Do very well in on-page SEO factor.

    Don't think 5 page mini-site could beat the competition though.
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    • Profile picture of the author imMindset
      Check their link profile and see what kind of links they have to that page. See if those links are highly relevant (exact match anchor text), and whether they are coming from authoritative domains/pages.

      I wouldn't worry about PR. That has very little to do with whether you can outrank a page or not (not sure how this myth spread - it's needs to be dispelled, seriously). I have several PR 2-3 pages, outranking page rank 6-7 pages.

      The same goes for the number of backlinks. It's not about how many incoming links a site has to a page, but the number of linking root domains. It's better to have 5 links from 5 different sites, than 5 links from 1 site (all other factors equal). So check to see if all their links are coming from only a handful of sites. If that's the case, then it should be relatively easy to outrank them if you diversify.
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      • Profile picture of the author mmsearch
        Originally Posted by imMindset View Post

        Check their link profile and see what kind of links they have to that page. See if those links are highly relevant (exact match anchor text), and whether they are coming from authoritative domains/pages.

        I wouldn't worry about PR. That has very little to do with whether you can outrank a page or not (not sure how this myth spread - it's needs to be dispelled, seriously). I have several PR 2-3 pages, outranking page rank 6-7 pages.

        The same goes for the number of backlinks. It's not about how many incoming links a site has to a page, but the number of linking root domains. It's better to have 5 links from 5 different sites, than 5 links from 1 site (all other factors equal). So check to see if all their links are coming from only a handful of sites. If that's the case, then it should be relatively easy to outrank them if you diversify.
        Hey thanks for this- you know what- i didnt even think to check the link profile - haha thanks for reminding me - will do this
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  • Profile picture of the author blueorca17
    Don't second guess yourself. One thing that sets successful people above the rest is recognizing an opportunity when they see one, and SEIZING it! EMD's can easily be ranked at #1 spots if you know what you're doing. Even if you have moderate/difficult competition. I managed to get one ranked in the UK for a 12,000 exact match kw (UK only has 4,000 searches per month of the 12,000), and I've already hit the $100/day mark with just that ONE domain. Snatch it up before someone else does.
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    • Profile picture of the author mmsearch
      Originally Posted by blueorca17 View Post

      Don't second guess yourself. One thing that sets successful people above the rest is recognizing an opportunity when they see one, and SEIZING it! EMD's can easily be ranked at #1 spots if you know what you're doing. Even if you have moderate/difficult competition. I managed to get one ranked in the UK for a 12,000 exact match kw (UK only has 4,000 searches per month of the 12,000), and I've already hit the $100/day mark with just that ONE domain. Snatch it up before someone else does.
      wow thats pretty good!

      So I went ahead and got the domains anyway - they were too good to pass up- so I am going for it
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  • Profile picture of the author HappyGayleen
    Forgive my naviety - I know what SEO and RP and CPC are but what is EMD?
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  • Profile picture of the author LiftMyRank
    Getting EMDs on KWs with more than 5k exact searches per month are definitely rare now days, snatch this one up! Get some content up, build a diverse quality link profile with that keyword and in no time you will rank for it.
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