The Google Adwords Ad Matrix

4 replies
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It basically breaks down the buyer into three categories and their surfing mindset and gives you the type of ads you should be targeting to their surfing mindset and buyer type. It can be applied to any niche.

http://img244.imageshack.us/img244/8411/admatrixsg7.gif
#adwords #google #matrix
  • Profile picture of the author Narayan
    Hey David. Very interesting.

    How do you determine in which quadrant your target audience really is?
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    • Profile picture of the author David Michael
      Originally Posted by Narayan View Post

      Hey David. Very interesting.

      How do you determine in which quadrant your target audience really is?
      It is based on your long tail keyphrases.
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  • Profile picture of the author e-service
    can you explain how did you do?

    thanks!
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    SEO service and traffic for you
    SEOetraffic.com

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  • Profile picture of the author Aster Brittan
    It looks like you decide which stratgey you want to convey depending on your product then the people with the same mindset will gravitate to your ad.
    thank you David very compelling!
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