This is a commodity, but a very expensive one (think high grade Rice, coffee, soybeans etc)
Exported and very profitable
Wikipedia page for the main term for this nich is
I have no problem conceding them first place on the main term since that page is SEO'd for the term also.
problem is they rank #1 for every other term within that nich WITH THAT EXACT SAME PAGE
I am sure the terms are mentioned somewhere on the page , but
it is certainly not optimized for those other terms
Second problem is number of backlinks to that page? is way high
You think there is any chance of outranking that page on some of the lower terms? I am certain some of the lower terms are not even contained in the anchor text at all (well pretty sure)
I even looked up, quickly a new term I found
its a complete misunderstanding of the kw, ..........................but
guess who ranks number one for that kw? you guessed it, that same wikipedia page
why? Because two of the words in the THREE WORD PHRASE
are discussed on that wikipedia page
Ford Mustang discussed On wikipedia
I search for .........Fraudulent Ford Mustangs
nowhere on that wikipedia page is That phrase mentioned but
since ford mustangs is
Google pulls up that wiki page..................................
So I guess it may be saying, we cant find that phrase but this is the strongest page we can find RELATED to that phrase
so IMO in cases like that MAYBE that wiki page can be outranked? with a onpage SEO perfect optimized page?