[Live Case Study] Building an Authority Site

The Niche Rivalry Begins

Hey guys, just wanted to take a few minutes and let ya'll know about a case study myself and another affiliate marketer will be doing. We're planning to compete head to head in the same niche and reveal all of our methods. We've been ironing out the details for the last couple months and here's what we came up with:

• The end goal is to build an authority site in a niche market. We’re of the opinion that low quality micro niche sites are coming to an end, maybe not this year or next year, but it doesn’t appear Google wants these types of sites around. So this case study will focus on quality and authority.

• We’ll each be targeting the exact same seed keyword. While our methods of tackling this keyword will be different, we’re going to go after the same niche. Who knows where we’ll end up.

Rules of Engagement

We decided to keep the rules fairly simple. They are as follows:

1. No outsourcing content on the site. (Outsourcing is allowed for off site work only)
2. No paid traffic.

Simple, right?

The Challenge

The challenge has nothing to do with ranking or traffic. The challenge is to hit $10 per day. That’s it? Yes, that’s it. We’re not concerned with ranking number 1 for a specific keyword or trying to get certain traffic numbers. We want to build a quality site that can make decent money over a long period of time.

With that in mind this isn’t going to be a 30 or 60 day case study. We’re going to take it slow and build the sites our properly, so don’t be surprised if you check back over the next few months and we aren’t close to our goal. We’re in this for the long haul and you should be too.

We Want Your Input

We want to know if there is anything you’d like to see. Is there some part of building a niche site that you don’t understand or just want to learn more about?

This is your opportunity to offer your two cents and make this case study even better.

Updates

I'll do my best to stop in and update this thread, though I've got other sites to manage along with this case study, so most of my updates will be at Chasing Pace.

You can follow via the links in my signature.

And don't forget to let us know what you'd like to see, if you're interested in this case study!