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What happened to the traffic?

by rinor81
14 replies
  • SEO
    • |
Hey guys,

I am promoting an Amazon product for the UK market for quite some time now, over a year I think and so far this product was going not too bad.

My main keyword is located #2 on Google.co.uk after Amazon itself and there was reasonable traffic to the site (say 60-70 visitors a day) and that was when the keyword was searched according to Google Keyword Tool 6,600 searches per month (EXACT).

Today it shows this keyword is searched 8,100 (EXACT) searches in the UK per month but my traffic is down to about 20-30 people per day. That same keyword is still #2 on Google UK.

How is that possible? Maybe the tool is wrong? This is something I can't figure out and there's nothing more to do since I can't get over #2.

Ideas?

Thank you all....
#happened #traffic
  • Profile picture of the author CharlesFords
    Maybe the searches only visiting the top search on that keyword.. That's why your site's visits decreased..
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  • Profile picture of the author mikest4u
    It is quite Interesting Stats that you have mentioned in your Post! How could it Possible that Search Engine Volume of The keyword Increased and Traffic Deceased while keyword remain stable?

    There could be two main reason Behind that!! First One is That Google keyword Tool might not be working properly! Secondly if you observed search volume declined on weekend! There are less visitors at weekend comparable to weekdays! This Might be the major cause of this scenario!
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  • Profile picture of the author outwest
    8000/month searches
    #1 google gets 60% so 8000 x .6 = 5000 searches/month

    #2 google gets maybe 12% so 8000x .12 is approx 1000/month or 33/day

    you are right on target for that amount of searches per month
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    • Profile picture of the author rinor81
      Originally Posted by outwest View Post

      8000/month searches
      #1 google gets 60% so 8000 x .6 = 5000 searches/month

      #2 google gets maybe 12% so 8000x .12 is approx 1000/month or 33/day

      you are right on target for that amount of searches per month
      I Understand the math, but how come when the search volume was less I has more visits and now it decreased even though I remained on position #2? Interesting and frustrating at the same time...

      Thanks,
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  • Profile picture of the author Mantasmo
    Normally, for product searches, traffic slows down in January/February. Google keyword tool is not real time.

    Maybe you've dropped to #3 or so? How do you check rankings? You could be seeing personalised results.
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    • Profile picture of the author rinor81
      Originally Posted by bnetwork View Post

      Normally, for product searches, traffic slows down in January/February. Google keyword tool is not real time.

      Maybe you've dropped to #3 or so? How do you check rankings? You could be seeing personalised results.
      Hey,

      No, I did not drop to #3 as I am #2. These are not personalized rankings, I am not logged in and I haven't clicked my site at all and I got to Google.co.uk and even when I do &gl=uk at the end of the address just to be sure I am placed on #2.

      More ideas?

      Thank you.
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  • Profile picture of the author outwest
    Also
    Google kw tool seems to be a yearly monthly average
    it not like you can say EVERY month gets that amount

    its probably 96,000 searches for the last 12 months so that averages 8000/month

    when that could have been
    Jan 4000
    Feb 5000
    March 11,000
    April 10,000
    May 11,000
    June 6000
    you get the picture,

    plus their numbers I dont understand since they round off to 100s

    My main term last year they said gets 9900/month
    Now they say 14,900 so thats good,
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    specializing in SmartPhones , Internet security, high tech gadgets, search engines, tech shows, digital cameras.
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  • Profile picture of the author aireland
    I had to same question a couple of weeks ago, thanks for posting
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  • Profile picture of the author pentawebexperts
    May be you have observed that the Alexa traffic rank is also dropped for most of the sites. it is believed that Google always do not show the right results may be these are the specific reasons that you are facing.
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  • Profile picture of the author webdesigndevelopment
    Have you changed your title and meta recently. If yes then it may affect the CTR. It means that the new title and meta is not much effective. If you haven't changed the title and meta then it should be temporary decline. Wait and Watch.
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    • Profile picture of the author rinor81
      Originally Posted by webdesigndevelopment View Post

      Have you changed your title and meta recently. If yes then it may affect the CTR. It means that the new title and meta is not much effective. If you haven't changed the title and meta then it should be temporary decline. Wait and Watch.
      Hey,

      No changes to meta or title....guess I have to wait and watch, hope it's a temporary decline as you said...
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