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What Adwords Management Software Do You Use?

by JimSEO
3 replies
  • SEO
    • |
Hi guys, I'm just looking at some ideas for Adwords management software. So far I've been using Kenshoo, which is excellent but a little pricey.

Anyone care to share their opinions of what you've used in the past? Just trying to keep my eye open for any programs that might have slipped under the radar!
#adwords #management #software
  • Profile picture of the author tronsmith
    I am a PPC analyst by trade and have found that nothing beats man management. The problem with tools is that they only takes into consideration the actual Adwords data and no site performance data.

    optimising an acocunt on Adwords data alone is fine, however, if you want that extra levela of detail, you should always take into consideration the performance of your site.

    the only tools I use are the Adwords (or whatever PPC platform's) interface, Adwords Editor and Analytics.
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  • Profile picture of the author nicktyler
    I use Marin and it does a very good job of adjusting bids on a granular level.
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  • Profile picture of the author marketwarrior06
    Banned
    you can try Marin but remember that the real analysis can't be done by any kind of tools. so manual is always better
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