Australian Based Local Business Need Help

29 replies
  • SEO
  • |
I am creating a local business based site for my fathers plumbing business, and I was wondering whether it helps to host the site on an Australian server, or just on any server, perhaps hostgator etc?

If so what are some places that I could get cheap Australian hosting if at all possible.

Thanks guys
#australian #based #business #local
  • Profile picture of the author harvez16
    What you reckon guys?
    {{ DiscussionBoard.errors[5867822].message }}
  • Profile picture of the author Nekojin
    It would be best if you got Australian based web hosting and a .com.au domain as well if you want to make sure you are ranking locally. On top of this, you'll want to do the majority of your link building from .com.au sites and also use Google webmaster tools to tell Google that you only want to pull up on Google.com.au instead of just Google.com.

    This should help you get off to a good start.
    {{ DiscussionBoard.errors[5867849].message }}
    • Profile picture of the author todawg_not
      get a .com.au and if you have AU server hosting then go that way

      I have heaps of .com.au TLD's hosted on USA servers and they rank find
      in google.com.au


      Signature

      {{ DiscussionBoard.errors[5867951].message }}
  • Profile picture of the author harvez16
    I was also thinking I should perhaps get a .com domain as well and redirect it to the .com.au just incase people type in the site thinking that it's the standard.com any thoughts?
    {{ DiscussionBoard.errors[5867946].message }}
  • Profile picture of the author Nekojin
    I wouldn't sweat the .com too much, I've rarely seen any good come from a single site with lots of domain names redirecting to it.
    {{ DiscussionBoard.errors[5867964].message }}
  • Profile picture of the author harvez16
    I'm not goin to use .com for any seo purposes just to simply capture any traffic that accidentally types in .com instead of .com.au

    @todawg_not

    I have a hostgator account at the moment where I host most of my domains, would that be okay? I have no idea where it's based.

    But I guess if I have a .com.au , australian hosted , and mainly links from as many Australian hosted sites, plus correct anchor texts etc I can't go wrong.
    {{ DiscussionBoard.errors[5868290].message }}
    • Profile picture of the author todawg_not
      Originally Posted by harvez16 View Post

      I'm not goin to use .com for any seo purposes just to simply capture any traffic that accidentally types in .com instead of .com.au

      @todawg_not

      I have a hostgator account at the moment where I host most of my domains, would that be okay? I have no idea where it's based.

      But I guess if I have a .com.au , australian hosted , and mainly links from as many Australian hosted sites, plus correct anchor texts etc I can't go wrong.
      I have .com.au domains on both hostmonster and hostgater and has effected to ability to rank on page 1.

      I don't think having hosting on AU servers is going to increase rankings, servers use some form mirror and cloud anyway to be more redundant
      Signature

      {{ DiscussionBoard.errors[5877043].message }}
      • Profile picture of the author harvez16
        Originally Posted by todawg_not View Post

        I have .com.au domains on both hostmonster and hostgater and has effected to ability to rank on page 1.

        I don't think having hosting on AU servers is going to increase rankings, servers use some form mirror and cloud anyway to be more redundant
        I guess the only way to know for sure, is to try it myself, because there seems to be so many different opinions on whether the hosting can effect the local rankings, because I have spoken to some people that say it does not matter, and others that have sweared by changing from either US Hosting to AU Hosting or vice versa, they've noticed completley different results.
        {{ DiscussionBoard.errors[5877173].message }}
  • Profile picture of the author laurencewins
    I am in Melbourne but I get clients from all around the world. Personally I don't think the .com or .com.au really matters but I DO agree that having both point to your site is a good idea so you don't miss people who try one or the other version.
    Signature

    Cheers, Laurence. Read my Warriors for Hire ad.
    Writer/Editor/Proofreader. Place orders.

    {{ DiscussionBoard.errors[5868348].message }}
  • Profile picture of the author harvez16
    Thanks for that Laurence, it makes sense I guess because I know from experience that I've typed in sites before expecting a .com but coming to a completley different page, and the redirect would stop this from happening, and hopefully capturing potential traffic I may have lost previously.
    {{ DiscussionBoard.errors[5868476].message }}
  • Profile picture of the author C Rebecca
    Yes, hosting website on Australian server will help you in ranking in Australia...
    But its not the only factor.

    Other factors that may help you in ranking for Australian users,
    On page techniques for Geo targeting
    - Use country specific language for non-English countries
    - Placement of anchor text from pointing to country specific websites
    - Mention your tangible address if possible

    Off page techniques
    - Set your preferred location in google webmaster tool
    - Get backlinks from target country
    - Submit your site on local search engines
    - Get listed on local classified websites
    - Get listed on Google maps, Yahoo! search marketing, Bing local listing
    Signature

    FREE 30 minutes of Ecommerce Marketing consultation. Consulted clients like Overstock.com, About.com, Lowe's and more...
    Book at: hello@techzui.com

    {{ DiscussionBoard.errors[5872177].message }}
    • Profile picture of the author seanpearse
      I don't think having your site hosted on a server in australia has any real effect on your local rankings. If you have a .com.au tld Google automatically knows you are based in Australia therefore you can save yourself some money by hosting offshore. I have a couple of .ie websites hosted on hostgator and they rank fine in Ireland. A geositemap Sitemap Generator and geo mark-up in schema format will ensure Google trusts your business location and includes you in local search queries (it also helps your site get merged with your Places page)

      I agree with yourself and Laurence that you should have the .com redirecting to your .com.au also though if it's not too costly but host wherever's best value for money and get your backlinks locally!! I know some people might disagree with me on this one and to be honest they might be correct but I haven't seen much proof of this in my own experience so it's only my 2c!

      Good luck either way!!
      Signature

      What the world needs is more geniuses with humility, there are so few of us left!

      Local SEO Ireland

      {{ DiscussionBoard.errors[5874912].message }}
      • Profile picture of the author harvez16
        Originally Posted by seanpearse View Post

        I don't think having your site hosted on a server in australia has any real effect on your local rankings. If you have a .com.au tld Google automatically knows you are based in Australia therefore you can save yourself some money by hosting offshore. I have a couple of .ie websites hosted on hostgator and they rank fine in Ireland. A geositemap Sitemap Generator and geo mark-up in schema format will ensure Google trusts your business location and includes you in local search queries (it also helps your site get merged with your Places page)

        I agree with yourself and Laurence that you should have the .com redirecting to your .com.au also though if it's not too costly but host wherever's best value for money and get your backlinks locally!! I know some people might disagree with me on this one and to be honest they might be correct but I haven't seen much proof of this in my own experience so it's only my 2c!

        Good luck either way!!
        Thanks for this Sean, I will be getting in contact with you shortly to ask you a few questions if that is okay?
        {{ DiscussionBoard.errors[5875390].message }}
    • Profile picture of the author harvez16
      Originally Posted by C Rebecca View Post

      - Get backlinks from target country
      - Submit your site on local search engines
      - Get listed on local classified websites
      - Get listed on Google maps, Yahoo! search marketing, Bing local listing
      Where can I find some of these things?
      {{ DiscussionBoard.errors[5875394].message }}
  • Profile picture of the author nichesitebasics
    Get your site hosted in Aus to be on the safe side and also faster load times for Australian visitors. I had a .com hosted on an Aus server and it ranked really well in Australia but terrible for US until I moved it to a US server.
    {{ DiscussionBoard.errors[5875421].message }}
    • Profile picture of the author harvez16
      Going by that logic, I think it's safe to say it would be smart to host it on an Australian server. What Australian hosting company were you with.
      {{ DiscussionBoard.errors[5875431].message }}
      • Profile picture of the author nichesitebasics
        Originally Posted by harvez16 View Post

        Going by that logic, I think it's safe to say it would be smart to host it on an Australian server. What Australian hosting company were you with.
        I am with VentraIP they have servers based in Sydney, Melbourne and Los Angeles if I remember correctly, great customer service and decent pricing.
        {{ DiscussionBoard.errors[5877624].message }}
        • Profile picture of the author harvez16
          Originally Posted by nichesitebasics View Post

          I am with VentraIP they have servers based in Sydney, Melbourne and Los Angeles if I remember correctly, great customer service and decent pricing.
          Thanks mate, I'll have a look at them.
          {{ DiscussionBoard.errors[5885104].message }}
  • Profile picture of the author hellow0rld
    Australian servers have a lower latency. that is, the time to connect to the server or how many hops. If you are uploading lots of content or regular content this can save you a lot of frustration.

    I can host your site. Use alwaysdiscount for a 20% recurring discount. You will need to go for Unlimited Pro for Australian based hosting. Australian Web Hosting, Australian Domain Names | Media Fortress
    {{ DiscussionBoard.errors[5876558].message }}
  • Profile picture of the author bg-011
    .com is fine as long as you are able to do a good SEO job...
    (tested on number of domains for different countries and .com works fine in any country but SEO really matters )
    Server?
    Not sure that you would need AU host, find something reliable and it will do job anytime (tested and works regardless of the country)

    Any site could be well positioned if you know what you are doing from anywhere
    Signature
    http://www.MpowerWebStore.com low cost domains, hosting, WordPress
    http://www.Twicat.com your free classifieds better than Craigslist, Kijiji, Gumtree
    {{ DiscussionBoard.errors[5877530].message }}
  • Profile picture of the author rosesmark
    Originally Posted by harvez16 View Post

    I am creating a local business based site for my fathers plumbing business, and I was wondering whether it helps to host the site on an Australian server, or just on any server, perhaps hostgator etc?

    If so what are some places that I could get cheap Australian hosting if at all possible.

    Thanks guys
    1. Get Involved in Your (Online) Community
    2. Make Your Mark on Google Places
    3. Update Your WHOIS Info
    4. Get Involved in Your (Offline) Community
    5. Don't Forget the Other Engines
    6. Incentivize Positive Reviews
    7. Consider Using Multiple Domains
    8. Look Beyond Google
    9. Give Prominence to Your Contact Details
    10. Don't Alienate Nationwide Customers
    {{ DiscussionBoard.errors[5877750].message }}
  • Profile picture of the author seanpearse
    Originally Posted by harvez16 View Post

    Thanks for this Sean, I will be getting in contact with you shortly to ask you a few questions if that is okay?
    Yeah harvez no problem.... feel free to contact me and i'll help you anyway I can.
    Signature

    What the world needs is more geniuses with humility, there are so few of us left!

    Local SEO Ireland

    {{ DiscussionBoard.errors[5878156].message }}
    • Profile picture of the author harvez16
      Originally Posted by seanpearse View Post

      Yeah harvez no problem.... feel free to contact me and i'll help you anyway I can.
      Thanks mate, appreciate the help.
      {{ DiscussionBoard.errors[5885113].message }}
      • Profile picture of the author seanpearse
        Harvez....still unable to send PMs (less than 50 posts) but jere's my reply anyway....God knows someone else might even be interested eh!

        A Google Geo Sitemaps is basically an extension of the Sitemap protocol that lets you publish geo content to Google, in order to make it searchable in Google Earth and on Google Maps. With Geo Sitemaps, you can tell Googlebot about your geo content, rather than waiting for Google to figure it out for themselves.

        The geo mark-up I was talking about is a form of microformats that can be included in your site's code and Google picks up your business name and full address from the microformats. There are other neat things you can do with microformats like adding authorship (the little profile pics you sometimes see in search results) and marking up reviews or testimonials (these are also visible in search results).

        Neither will actually help your site's ranking (i don't think) but they will help Google to associate your site with it's physical address and hence make it more prominent in local search results.

        IMO get involved with microformats......there's a great tutorial at Home - schema.org and there's a couple of good wordrpress plugins which save a lot of hassle.... "author hReview" and "geo mark".

        Good luck......
        Signature

        What the world needs is more geniuses with humility, there are so few of us left!

        Local SEO Ireland

        {{ DiscussionBoard.errors[5890238].message }}
        • Profile picture of the author harvez16
          Originally Posted by seanpearse View Post

          Harvez....still unable to send PMs (less than 50 posts) but jere's my reply anyway....God knows someone else might even be interested eh!

          A Google Geo Sitemaps is basically an extension of the Sitemap protocol that lets you publish geo content to Google, in order to make it searchable in Google Earth and on Google Maps. With Geo Sitemaps, you can tell Googlebot about your geo content, rather than waiting for Google to figure it out for themselves.

          The geo mark-up I was talking about is a form of microformats that can be included in your site's code and Google picks up your business name and full address from the microformats. There are other neat things you can do with microformats like adding authorship (the little profile pics you sometimes see in search results) and marking up reviews or testimonials (these are also visible in search results).

          Neither will actually help your site's ranking (i don't think) but they will help Google to associate your site with it's physical address and hence make it more prominent in local search results.

          IMO get involved with microformats......there's a great tutorial at Home - schema.org and there's a couple of good wordrpress plugins which save a lot of hassle.... "author hReview" and "geo mark".

          Good luck......
          Thanks for posting this here, I'm sure a lot of people will get something out of this.
          {{ DiscussionBoard.errors[5905376].message }}
          • Profile picture of the author seanpearse
            Originally Posted by harvez16 View Post

            Thanks for posting this here, I'm sure a lot of people will get something out of this.
            Not a problem....always here to help if I can.

            Good luck with your dad's site harvez take it easy mate
            Signature

            What the world needs is more geniuses with humility, there are so few of us left!

            Local SEO Ireland

            {{ DiscussionBoard.errors[5907994].message }}
  • Profile picture of the author weheartcontent
    Originally Posted by harvez16 View Post

    I am creating a local business based site for my fathers plumbing business, and I was wondering whether it helps to host the site on an Australian server, or just on any server, perhaps hostgator etc?

    If so what are some places that I could get cheap Australian hosting if at all possible.

    Thanks guys
    I got mine from Cheap Web Hosting & Australian Domain Name Registration | Web Hosting & Domains | Ziphosting

    check it out. Wasn't too bad and it wasn't too expensive either. In terms of server, I believe you can use any server you want, but TLD should end with .au
    Signature
    I want to write high quality premium articles for you.
    *Want content that turns your readers into loyal fans and subscribers?
    **Need articles or content that will speak to your readers and touch their hearts?
    Then you would probably want to see this. Click here to find out more
    {{ DiscussionBoard.errors[5908149].message }}
    • Profile picture of the author harvez16
      Originally Posted by weheartcontent View Post

      I got mine from Cheap Web Hosting & Australian Domain Name Registration | Web Hosting & Domains | Ziphosting

      check it out. Wasn't too bad and it wasn't too expensive either. In terms of server, I believe you can use any server you want, but TLD should end with .au
      I'll have a look at the hosting straight away, the only one I've currently found that I've liked so far is ausweb, they have all the features that something like Hostgator would.

      EDIT: Just had a look it seems to be cheaper than Ausweb, and can install wordpress quite easily, might be a good option thanks.
      {{ DiscussionBoard.errors[5910223].message }}
  • Profile picture of the author gpsonline
    Webcity are reliable and reasonably priced. I have been with them for a few years now and their service has been great.Good luck. Also is their anyone on this forum offering PR4+ .com.au links at a reasonable price?
    Signature
    Cheap Ink Cartridges Australia at Ink Cartridges Online
    {{ DiscussionBoard.errors[6025253].message }}

Trending Topics