Google Analytics effecting rank

15 replies
  • SEO
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I was talking to a mate and this is what he told me,

Google analytics are embedded in your code - they not only see number of visitors and source of them - but also bounce rate (crucial indicator post-Panda), your code, your methods and all information they need to evaluate you.

Google has been coming down hard in the past two weeks on site owners that purchase any type of backlinking, so they are removing the link juice if they notice any type of activity like that. They have only been going after those that use their tools because it is very easy for them to track. It's best to stay under their radar.

Is this true? Should I remove my analytics? To be honest I have no clue how to remove it, was so long ago I put it on and can't find the code any more...
#analytics #effecting #google #rank
  • Profile picture of the author Adrian Int
    I think TheBlogger is probably right.

    I'm no SEO guy, but it seems to be a foolish choice, from a business perspective, to penalize webmasters that want to partner with you and your service for using your services, doesn't it?


    Cheers,
    -Adrian
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  • Profile picture of the author Fernando Veloso
    Why is this in the Main Forum? Adsense / PPC / SEO Discussion Forum

    And short answer to your problem: YES. Anyone telling you the contrary is either ignorant or lying. For more details search for last years main issue for Analytics/Adsense/Webmasters tools users... those were the ones getting into trouble.
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  • Profile picture of the author SpiderZq
    Yes its right, i purchased guaranteed serps services from top WSOs all the provider recommend me to remove the google analytics before they start my work.
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  • Profile picture of the author Wide
    Another question is: Why do you not wan't Google to know your bounce rate? Guess we are talking about autoblogs or small niche websites then? If that is the case, then I would do everything possible to stay under the radar too. Personally I do not want anything on my pages that makes it possible for Google to know how many sites I have. Maybe i'm just paranoid :p

    I have no problems using Analytics on my bigger websites though.
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  • Profile picture of the author Val Wilson
    I think it is very likely that by giving all this information to Google, they will use it against you if they see fit. Here's an interesting post about this on Dave Kelly's blog

    Are you the Neville Chamberlain of SEO?

    jimmy11, here are the instructions for adding your analytics code - this will show you where you put it at if you want to remove it.

    Adding the tracking code (traditional) - Analytics Help
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  • Profile picture of the author jimmy11
    That's the thing val it's not there. Not sure if I uploaded it rather than copy/paste
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  • Profile picture of the author flx89
    yes, using google analytics can help them track many things, but why are you not concerned how to have a better bounce rate, instead of removing analytics
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    • Profile picture of the author jimmy11
      Originally Posted by flx89 View Post

      yes, using google analytics can help them track many things, but why are you not concerned how to have a better bounce rate, instead of removing analytics
      Eh? What are you talking about? I'm asking if I should remove analytics because it's effects your position
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      • Profile picture of the author dycmark
        Originally Posted by jimmy11 View Post

        Eh? What are you talking about? I'm asking if I should remove analytics because it's effects your position
        It can or MAY affect your position if Google detects that you have a high bounce rate so the suggestion is why not FIX your site so the bounce rate isn't too high. Based on your response to this suggestion, I think you aren't understanding that Google analytics in and of itself has NOTHING to do with your rankings, it does however give Google a better look into your site metrics so if you site SUX you better remove analytics OR, as suggested above, simply look at your problems and fix them.
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        • Profile picture of the author barefut
          Originally Posted by dycmark View Post

          It can or MAY affect your position if Google detects that you have a high bounce rate so the suggestion is why not FIX your site so the bounce rate isn't too high. Based on your response to this suggestion, I think you aren't understanding that Google analytics in and of itself has NOTHING to do with your rankings, it does however give Google a better look into your site metrics so if you site SUX you better remove analytics OR, as suggested above, simply look at your problems and fix them.
          I have personal experience with this and can verify (my experience) as being completely accurate.

          I had a web development company that exploded - meaning from 3 people to 35 employees in under one year. Our website was getting enormous amounts of traffic due to our customers going there for info, new customers checking us out, etc.

          As time went by, we eventually closed down as we could not keep up with the work. We sold all our hosting contracts to a third party, and our corporate website was deleted.

          I decided to revive it later on (maybe 6 months down the road), so I uploaded the whole site (from a backup) - old Google Analytics intact. The site was previously ranking quite well for some keywords when we were still open. After putting up the new site, Google saw that there was no traffic, and it disappeared into thin air. Never resurfaced again to this day.

          Darn right Google looks at your Analytics. They want to know your traffic/bounce rate/duration/page views. Why else would they have acquired that company?
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  • Profile picture of the author ChloeCKimberley
    I noticed that if you click on a search result in Google, it first brings you to this google.com/xxxxxxxx url, and then redirects you to the actual site you're seeing. I guess that's how they normally record your number of hits.

    But if you have Google analytics on your site... I think common sense would say that they probably have almost a huge chunk of your data. When your visitors come, leave, demographics etc.

    I feel that it doesn't make sense that Google can examine your site if you don't place some form of code for Google to receive data (unless Google goes to your host to find out somehow).

    I'm using Piwik currently, not going to leave my data to Google, however good their analytics are.

    There's a downside though - I've read that CTR and bounce rates can affect your site rankings so if they aren't able to record your analytics, you might be losing out on a higher ranking if your bounce rate is low.
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  • Profile picture of the author radivoj
    well having Google Analytic or Google Webmaster Tool installed definitely Google will keep eye on your site and tracking you down every step of the way and if they notice anything unusual most likely you will get penalized...
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  • Profile picture of the author retsek
    Google Analytics is installed on less on 25% of the websites in the world. For the Top 100 websites, there's an even lower percentage of those guys using. They use Enterprise level stuff.

    It would be stupid for Google use that data for ranking.

    With Webmaster Tools, the number of the websites using it is even lower.

    Really people, think about it. Why would Google penalize (or even reward) webmasters just because they use GA or WMT. It would be unfair to all parties.

    Not to mention they clearly state what they would use GA data for. And that you can OPT OUT of all data sharing if you choose to. It's right there in your account.
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