16 replies
  • SEO
  • |
Helllo mortals,

I have a question regarding competition in Google.

How do you know when a keyword has low competition? Like the one showed below, is it low competition?

This is a keyword I found, would I be able to get this keyword in the top 5, with a few high quality backlinks?
  • Exact Monthly Searches (US): 1,000
  • Exact Match Domain: Yes
  • Results in "" on Google: 4,160 results
  • Competition on the first page of Google:

Thanks in advance,
Frederik J
#competition #keyword
  • Profile picture of the author savyeman
    Remember the keywords tools are all inaccurate. With that said those numbers look ok. The best you can do is start building and see how long it takes to rank...

    The best keywords to rank fast are those with 5,000 results showing in Google with the webpages on the top rankings with a PR 3 or less. If you see this then you can beat them fairly quickly... If they are PR 0 you don't have to do much linking if any..

    Hope that helps man...
    {{ DiscussionBoard.errors[5961758].message }}
    • Originally Posted by savyeman View Post

      Remember the keywords tools are all inaccurate. With that said those numbers look ok. The best you can do is start building and see how long it takes to rank...

      The best keywords to rank fast are those with 5,000 results showing in Google with the webpages on the top rankings with a PR 3 or less. If you see this then you can beat them fairly quickly... If they are PR 0 you don't have to do much linking if any..

      Hope that helps man...
      I made a mistake with the results in "", but changed it now. So does it look a lot easier now?

      Originally Posted by sovereignn View Post

      The Ultimate SEO Keyword Research & Competition Analysis Tool - serpIQ.com


      This will give you a much better idea of how easy a keyword is
      Cool, thanks. It gives really detailed information, but still how do I know if that is easy to outrank with an EMD?


      Originally Posted by hicksdelight View Post

      If its getting only 1000 searches a month top 5 won't be enough unles the cpc very high, for that low number you need to be looking at #1.

      Now let's look at the #1 site on there.

      Low PR
      No on page optimization

      But it does have over 4500 backlinks to that page, look at the backlinks, are they going for that keyword specifically?

      An EMD with on page optimization will help, and if that site isn't going for that keyword in the backlinks then I would say it wouldn't be too hard...If they are though it will be a bit harder, doable tho with an EMD and proper on page SEO, but personally if they are going for that keyword in most their 4600+ links , and with only 1000 searches a month I'd move on, not worth it imo.
      Thank you for the reply :-)


      Originally Posted by Hydraman View Post

      To start with there are only 58400 websites with that keyword. So in terms of numbers the competition is not bad. I usually consider anything below 100,000 as good although I can go as high as 500,000, depending how I feel about the keyword in terms of CPC and the number of searches per month. But on the basis of the 58400 alone the competition is not bad. You may want to do allintitle search to see how many websites have got the keyword in their title.

      The average page rank is 2.7 (27/10) so not bad. Often there will be a struggle if the average page rank is more than 4 and the websites in the top 10 have fully optimized for the keyword. So at 2.7 you may be able to slot in somewhere in the top 10 if you do your on-page and off-page SEO well.

      Back links to the page for the website on number 1 spot is 4747. If this website is an authority website and they are using the keyword as anchor text, you may struggle to dislodge it from the number one position.

      However, I don't think they are actually optimizing for the keyword you want to rank because the keyword is not in their title tag, not in the description and not in the H1 tag. I would imagine it is a kind of "largist" website which can afford Demoz listing but that is all. I don't think they are actively going for the keyword.

      On the basis of this I would have a go. The only thing is that 1000 searches for the keyword is a bit small to get into a real battle with any body on so I will weigh my options carefully.

      On the face of it the competition looks OK
      How high should the searches be then? BTW I updated the number of results in ""

      Originally Posted by dodly View Post

      what about inurl:keyword intitle:keyword domain age
      InURL: 627,000 results
      Intitle: 1,320,000 results


      Originally Posted by ekibum View Post

      This tool serpIQ which it is mentioned @sovereign is excellent for studying the strength of competition in relation to the target keyword
      Everyone is talking about this and it is really great! :-)
      {{ DiscussionBoard.errors[5967317].message }}
      • Profile picture of the author dchuk
        Originally Posted by Frederik Jorgensen View Post

        Cool, thanks. It gives really detailed information, but still how do I know if that is easy to outrank with an EMD?
        Hi Frederik, I'm the founder of serpIQ. In regards to your question, there aren't any definitive ways to say "yes, this EMD will outrank these serps". The efficacy of EMDs has dipped quite a bit recently (though they still rank nicely) but generally, if we're using the serpIQ Competition Index score as a benchmark, a decent SEO should be able to rank an EMD for a keyword with a CI < 40 in a reasonable amount of time without too much effort.

        Now, the good news here is that we're currently working on 1) a series of blog posts covering our exclusive aggregated data and 2) a free ebook for any of our premium members that will include even more analysis and data. This isn't the typical SEOMoz "let's get everyone's opinion on what works" content, we're actively analyzing the data for the over 1.5 million urls our customers have analyzed and will be able to show you graphs and charts that, for example, highlight the fact that less than 1% of domains ranking #1 are less than a year old (IE domain age is a big big big deal). That's actually the first post we'll be doing, which will be on our blog next Wednesday for anyone to check out.

        Hopefully that answers things a bit. Feel free to email me if you need any help with anything, admin [at] serpiq.com
        {{ DiscussionBoard.errors[6039321].message }}
  • {{ DiscussionBoard.errors[5961796].message }}
  • Profile picture of the author hicksdelight
    If its getting only 1000 searches a month top 5 won't be enough unles the cpc very high, for that low number you need to be looking at #1.

    Now let's look at the #1 site on there.

    Low PR
    No on page optimization

    But it does have over 4500 backlinks to that page, look at the backlinks, are they going for that keyword specifically?

    An EMD with on page optimization will help, and if that site isn't going for that keyword in the backlinks then I would say it wouldn't be too hard...If they are though it will be a bit harder, doable tho with an EMD and proper on page SEO, but personally if they are going for that keyword in most their 4600+ links , and with only 1000 searches a month I'd move on, not worth it imo.
    {{ DiscussionBoard.errors[5963560].message }}
  • Profile picture of the author Hydraman
    Originally Posted by Frederik Jorgensen View Post

    Helllo mortals,

    I have a question regarding competition in Google.

    How do you know when a keyword has low competition? Like the one showed below, is it low competition?

    This is a keyword I found, would I be able to get this keyword in the top 5, with a few high quality backlinks?
    • Exact Monthly Searches (US): 1,000
    • Exact Match Domain: Yes
    • Results in "" on Google: 58,400 results
    • Competition on the first page of Google:

    Thanks in advance,
    Frederik J
    To start with there are only 58400 websites with that keyword. So in terms of numbers the competition is not bad. I usually consider anything below 100,000 as good although I can go as high as 500,000, depending how I feel about the keyword in terms of CPC and the number of searches per month. But on the basis of the 58400 alone the competition is not bad. You may want to do allintitle search to see how many websites have got the keyword in their title.

    The average page rank is 2.7 (27/10) so not bad. Often there will be a struggle if the average page rank is more than 4 and the websites in the top 10 have fully optimized for the keyword. So at 2.7 you may be able to slot in somewhere in the top 10 if you do your on-page and off-page SEO well.

    Back links to the page for the website on number 1 spot is 4747. If this website is an authority website and they are using the keyword as anchor text, you may struggle to dislodge it from the number one position.

    However, I don't think they are actually optimizing for the keyword you want to rank because the keyword is not in their title tag, not in the description and not in the H1 tag. I would imagine it is a kind of "largist" website which can afford Demoz listing but that is all. I don't think they are actively going for the keyword.

    On the basis of this I would have a go. The only thing is that 1000 searches for the keyword is a bit small to get into a real battle with any body on so I will weigh my options carefully.

    On the face of it the competition looks OK
    {{ DiscussionBoard.errors[5963689].message }}
  • Profile picture of the author hicksdelight
    Do people still use "keywordhere" results as part of their analyzing?
    {{ DiscussionBoard.errors[5963765].message }}
  • Profile picture of the author Spiralxs
    First you can't say any thing about keyword suggestion tool, low competition keywords are some time hard to rank and some times hard keywords rank quickly. There are so many factors involve in ranking of keywords, Keyword Density, Keyword Stuffing, URL, Title, H1, Inbound links, Internal Links. Also in off page if you get some good links from high PR web pages which give you good link juice then no doubt you can rank any keyword.
    {{ DiscussionBoard.errors[5963845].message }}
  • Profile picture of the author dodly
    what about inurl:keyword intitle:keyword domain age
    {{ DiscussionBoard.errors[5964425].message }}
  • Profile picture of the author ekibum
    This tool serpIQ which it is mentioned @sovereign is excellent for studying the strength of competition in relation to the target keyword
    Signature
    {{ DiscussionBoard.errors[5965966].message }}
  • Profile picture of the author lisadan1
    sure Frederik Jorgensen, your site will be rank one with the keyword you have mentioned still there is tough competition.
    You should just take service from backlinksindexer and you will get 100% benefit.
    {{ DiscussionBoard.errors[5970194].message }}
    • Profile picture of the author Andrian
      there is tough competition on every keyword if you r starting from today. so if know want to know about keyword competition or local and global search of that key word then use Google adword keyword tool
      {{ DiscussionBoard.errors[5970952].message }}
  • Profile picture of the author Fraggler
    It's very hard to tell from just a screenshot of metrics. The PR2s usually aren't an issue but it depends on what domain those pages belong to. I'd do an anchor text analysis on the PR5 and then a PR2 to see why a PR2 is beating the 5. You need to see what links you are up against and whether you can match them.
    {{ DiscussionBoard.errors[5971600].message }}
  • @dctuk
    Thank you so much for the help and for the amazing site! I will definitely keep an eye open for those blog posts.
    {{ DiscussionBoard.errors[6041208].message }}
  • Profile picture of the author trilogy9013
    It is a little difficult to say how tough the keyword you are trying to target is because we can't see the URL's of the top 5 pages. What i mean is, some of those PR 5 pages with a couple 1000 backlinks could just be youtube videos or an amazon page which aren't normally terribly hard to outrank. I'm willing to bet this is the case since the second ranking page is a PR 2 and has no backlinks with practically no on-page SEO.

    I would be willing to bet that with some good on-page SEO and a month or 2 of good quality back link building you could definitely grab the #1 spot. Just be consistent with your backlink building and start small (50-60 links a week at first). Make sure your site content is good and don't link to poor quality sites.

    Also, on a side note. Don't read to far in to EMD's. The amount of benefit they provide at this point in time isn't great and has been decreasing over the last couple years at least. Depending on your keyword, google may find your URL terribly strange and it might hurt you more than help you. I know a lot of people swear by EMD's but i really recommend going after a domain that you can build a minimum of 10-20 pages around. Especially after the google panda updates.
    Signature
    Keyword Research - For Dummies - Check This Out


    FREE 5 Step Guide to Post Panda SEO Click Here
    {{ DiscussionBoard.errors[6042808].message }}
  • Profile picture of the author paul nicholls
    those numbers look ok but as the other guys say tools are never 100% accurate

    i always use serp iq for a little information but mainly check google myself manually on the first page and see whats ranking, this is the most accurate way because your seeing what is actually ranking right now in the top 10 rather than relying on the algo of some tool

    paul
    {{ DiscussionBoard.errors[6044570].message }}

Trending Topics