Hypothesis About the Latest Google Update

by bcmwp
10 replies
  • SEO
  • |
I was checking out my website today in the search engines, and I noticed something very interesting. I've done very little backlinking on this website, but I did put out four press releases.

Three of the page that I did press releases for have vanished almost completely from Google. They're not deindexed - I can still find them if I look for the exact url.

Now, here's where it gets weird. When I search for the titles of the pages, these pages are outranked by their own pictures. They are also outranked by pages on other sites that linked to the original article, but use the same title.

In other words, Google appears to have simply eliminated the posts that had the press releases. The rest of my site seems relatively unaffected: it just applies to these articles themselves.

So, my hypothesis is that Google somehow considers certain backlinks spammy, and therefore has punished just those pages. Now, this may mean that my pages are Google dancing, and that Google has temporarily penalized them until it can recalibrate their ranking. Or, it may mean that these pages are gone forever.

I should mention that I put out a fourth press release for the site itself, and the main page doesn't seem to have been hurt. Perhaps it only applies to deep links?

I'm just glad I didn't put out more press releases :rolleyes:.
#google #hypothesis #latest #update
  • Profile picture of the author mosthost
    What PR service did you use?
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    • Profile picture of the author bcmwp
      I'd rather not say, since I don't want to publicly damage anyone's reputation. What I will say, though, is that it was a paid service, not one of the free ones.
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      • Profile picture of the author mosthost
        Originally Posted by bcmwp View Post

        I'd rather not say, since I don't want to publicly damage anyone's reputation. What I will say, though, is that it was a paid service, not one of the free ones.
        So WebWire? I've been wondering about their press releases being a spam signal. They allow up to 8 anchor text links in every press release. That could be a bit much.
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        • Profile picture of the author bcmwp
          I'm not sure how many websites have the anchor text of my title. I'd assume anyone who carried my press release.

          Sorry, I don't want to comment about who is was, just that it was a paid and professional service.

          Here's a fun example. I googled the title in quotes of one of my articles. The title is unique enough that I only got back references to the article. The results were:

          1. Someone who carried my press release.
          2. One of my pictures.
          3. Another of my pictures.
          4. My inner blog page that lists my last ten blog posts (I have a news section, too, so this page differentiates them).
          5. My Twitter Account
          6. My tweet of the article.
          7. Some autogenerated hashtag page.
          8. The hashtag page on Twitter.
          9. Some weird auto site that had my tweet.
          10. A press release site's feed.
          11. A tag page from a press release site.
          12. Another tag page from that same site.
          13. Another hashtag page.
          14. The article.

          You'll notice I'm outranking <i>myself</i> three times, and I'm being outranked in every other case by pages that are actually linking to my article. So whatever this is isn't penalizing my whole site.
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          • Profile picture of the author nik0
            Banned
            Well it would be nice if you DID mention it so people don't have to waste their money don't you think? Unless you are very unsure this was caused by the PR provider. Was it PRweb that you used? I heard some more doubts about that one lately but can't say if it's true as I never used them.
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  • Profile picture of the author GodMode52
    Originally Posted by bcmwp View Post

    I was checking out my website today in the search engines, and I noticed something very interesting. I've done very little backlinking on this website, but I did put out three press releases.

    The three pages that I did press releases for have vanished almost completely from Google. They're not deindexed - I can still find them if I look for the exact url.

    Now, here's where it gets weird. When I search for the titles of the pages, these pages are outranked by their own pictures. They are also outranked by pages on other sites that linked to the original article, but use the same title.

    In other words, Google appears to have simply eliminated the posts that had the press releases. The rest of my site seems relatively unaffected: it just applies to these articles themselves.

    So, my hypothesis is that Google somehow considers certain backlinks spammy, and therefore has punished just those pages. Now, this may mean that my pages are Google dancing, and that Google has temporarily penalized them until it can recalibrate their ranking. Or, it may mean that these pages are gone forever.

    This site provides a near-perfect test case for linking effects on articles, since I only backlinked three pages on a site with almost two hundred articles. I did no other internal linking.

    I'm just glad I didn't put out more press releases :rolleyes:.
    We can't really judge anything from this. As the only backlinks you had on your site was 3 press release there are billion of possible factors involved with your competition.
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    • Profile picture of the author bcmwp
      Originally Posted by GodMode52 View Post

      We can't really judge anything from this. As the only backlinks you had on your site was 3 press release there are billion of possible factors involved with your competition.
      Well, it's just a hypothesis . Still, it's weird.
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      • Profile picture of the author Mister Rex
        Originally Posted by bcmwp View Post

        Well, it's just a hypothesis . Still, it's weird.
        Could it be the anchor text? Do you have a high % of exact anchors for those pages that were hurt?
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        • Profile picture of the author bcmwp
          Originally Posted by Mister Rex View Post

          Could it be the anchor text? Do you have a high % of exact anchors for those pages that were hurt?
          Nope. I used my targeted keywords once in each press release, and then the title and url.
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  • Profile picture of the author Mister Rex
    Take one page. How many links did you have to one page where the press release pointed too?

    How many of those links had the anchor?
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