google keyword tool confusion

2 replies
  • SEO
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hi guys,it seems like every keyword i put in the "google keyword tool" has a cpc,but when i search these keywords in the google search like normal users did when they want to find something about these keywords,there is no ADs showing up on the right side.so i just wonder:
1 are there any advertisers for these keywords or not?
2 the commission you receive per click depends on how much advertisers are paying Google for the particular ad.
if there are no advertisers paying for this keyword,then why every keyword has a cpc?
i read many tutorials about how to pick on the right keyword,but many of them only focus on the "cpc",like "choose keywords that has over 2.00$ cost per click." and they don't care if the cpc is true or delusional.
so a high cpc keyword with no ads showing up is a worthless keyword,am i right?
#confusion #google #keyword #tool
  • Profile picture of the author mrgood
    Originally Posted by showmegreen View Post

    hi guys,it seems like every keyword i put in the "google keyword tool" has a cpc,but when i search these keywords in the google search like normal users did when they want to find something about these keywords,there is no ADs showing up on the right side.so i just wonder:
    1 are there any advertisers for these keywords or not?
    2 the commission you receive per click depends on how much advertisers are paying Google for the particular ad.
    if there are no advertisers paying for this keyword,then why every keyword has a cpc?
    i read many tutorials about how to pick on the right keyword,but many of them only focus on the "cpc",like "choose keywords that has over 2.00$ cost per click." and they don't care if the cpc is true or delusional.
    so a high cpc keyword with no ads showing up is a worthless keyword,am i right?
    You can check if the keyword you find has any earnings in Google Traffic estimator. This is a tool for a google adwords campaign, and it shows your expenses. There are keywords, for example, with 40000 exact searches and only 0.15 $ daily earnings. It is possible to also find a keyword with 2000-3000 exact monthly searches and 20-30 $ daily earnings.
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  • Profile picture of the author VinRFP
    Better yet, check out SpyFu.com. Just enter your keyword in the search bar and you will be able to see all of the advertisers and their advertisements for that keyword for the past few months. It will also give you the amount of money you can realistically expect per click.
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