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Fixing SEO

by ochaim
11 replies
  • SEO
    • |
I recently launched an Amazon site, without backlinking it slowly went up to #16 but dropped out of site, soon after (this was all well after penguin, so it was fairly recent).

I think I may be able to reach page 1, because there's a site at #6 just a month older than mine, no backlinks, but the onpage SEO is really well done.

So studying that site, I see holes in mine. I want to try to "fix" the SEO, and see if it helps get me on the first few pages again, at the least.

What's the best way to do this so that it will be crawled again after I fixed the SEO issue and take those corrections into account?

Thanks in advance for your help!
Owen.
#fixing #seo
  • Profile picture of the author Ettienne
    You don't need to do anything, Google crawls very frequently, but don't expect your rankings to pop back up in a day or two. It might take a week, but then again it could take months.

    It will pop back up if you fixed whatever caused the rankings to drop, but it's going to take some (or a lot) of patience. Google takes its own time.
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    • Profile picture of the author ochaim
      Cool. Thanks, Ettienne!

      When in doubt, work on more content I guess.
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  • Profile picture of the author yukon
    Banned
    Make your on-page SEO changes, then post new content/pages (in that order).
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  • Profile picture of the author Ed Brown
    please pm your url, I'd like to run a diagnostic. couldn't hurt.
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  • Profile picture of the author seotrafficsearch
    If you have recognized the holes in your site you should work accordingly. Since you mentioned that your competitor's site has good On page SEO, i presume that your site lacks On page SEO. Try installing a wordpress SEO plugin if you are using wordpress to develop your site. Try refining your content and page layout.

    ATB
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  • Profile picture of the author jhonybravo222
    I you have become to know that there are holes in your site then improve it by making changes on site according SEO guidelines but remember one thing do not go for spamming.
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    • Profile picture of the author ochaim
      Thanks for the responses, guys.

      @yukon: yes, that certainly makes sense, make SEO changes and hope it gets crawled as the new content calls for attention.

      @jhonybravo222: by spamming you mean spammy backlinks like spun content to web 2.0 or other backlink sources? LOL, so I really should cancel my Magic Submitter subscription. I'm still undecided what to do with it now, if it's still useful on its own. I've stopped using it since penguin.

      @seotrafficsearch: I am using all-in-one SEO, or it might be yoast, can't remember, made the switch recently. but I've been using plugins like that to guide my onpage SEO as well.

      I did improve the on-page SEO, studying the competitor and how he uses the keywords. As well as adding outbound authority links and internal linking.

      The outbound authority links was the major thing I was missing, although, I'm not sure if that alone would account for the huge difference in SERP's.

      One thing I noticed is, his affiliate links are all cloned. I'm using Chris Guthrie's amazon theme and it kinda forces you to use affiliate links, although I should try to find a way around that. With all the space it gives you, it's hard not to fill it up with amazon widgets etc.

      Do you think the lack of direct affiliate links on the competitor's page would make it more likely for it to rank that much better?

      Is there such a strategy to first present google with a review site without any affiliate links and add them after it's ranked?
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  • Profile picture of the author JKflipflop
    I don't think that the absence of outbound Authority links can literally ruin your SERP. However, you should give it a little time since you have made certain edits - do not forget that Google's algorithm is a moody one when it comes to taking its own sweet time to index fresh content - regardless of how much ever we may try to speed it up
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    • Profile picture of the author ochaim
      Originally Posted by JKflipflop View Post

      I don't think that the absence of outbound Authority links can literally ruin your SERP. However, you should give it a little time since you have made certain edits - do not forget that Google's algorithm is a moody one when it comes to taking its own sweet time to index fresh content - regardless of how much ever we may try to speed it up
      LOL, I hear you, I do feel a bit rushed with this. That's what makes the learning curve so difficult for SEO. It takes so long for you to see the results of your tweak, if any. best to get it right the first time.
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  • Profile picture of the author makqlex00
    If you will update your site content then it will crawl soon automatically and don't worry ..
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  • Profile picture of the author SeoKungFu
    You can always make incremental changes while leaving the site accessible to search bots - they don't necessarily need it to be hidden from them and all of a sudden present with everything fine.
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