But this time around I want to use PPC so I want be dependent on SEO. So correct me if I'm wrong but, in this case it doesn't matter if I get into a highly competitive market, because I will still end up with a good position since I'm gonna use advertising. Right?
So in this case I don't have to check competition and could get into all the high competitive areas like weight loss, dating, gaming etc. I know I'm gonna get ranked well anyway...
This is my thoughts about this...I have have no previous experience with PPC.
Also I guess keywords research will be unnecessary when using the PPC approach.