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The Google Flaw

by goindeep
24 replies
  • SEO
    • |
Google is the best search engine hands down.

Google can search for and provide more information than any other tool ever created.

It can crawl the web/planet and return more data sets than any other tool on the planet. It does it fairly quickly too and more often than not the results are pretty good.

However

Google is flawed.

Google has an algorithm that it constantly amends. The reason it does this is because It tries to provide the best and most relevant results for you and I.

But this will never happen.

Let me repeat that again.

This will NEVER happen. Google will NEVER provide the best and most relevant results. Not with its current technology anyway.

Let me explain.

Google does not know what you or I want and it's method of delivery is thousands of years old. Thats right, I said thousands of years old.

When you hit the search button Google simply pulls from it's insanely massive database as many results as it can give you and it gives them to you well... in the form of a book.

Page by page, line by line, result by result.

One BIG giant book of data gathered form around the planet. In fact it is the biggest book ever and Google publishes it.

This is not new, this is in fact boring and it lacks any real genius or any real competitive technological and scientific flare.

Now going back to my first point.

Why does Google deliver you results in the form of a thousand year old book with some new fancy suite on?

Because, as I said. Google does not know what you want. Google uses the human language;s and all of the known and unknown syntax's to give you what you want. However this method does not work and will never work.

There are many reasons why and there is simply not enough time to name those here but mainly the fact that Google has struggled with human users and their abilities to explain what they want. The fact that Google update's their algorithm so frequently is proof of this.

If the results are perfect why upgrade, why change? Because the results are not perfect.

What is the solution?

Intuitive search and effective delivery.

Whoever can do this will be the next King of the Internet... or they will just be in bed with the King and become the Kings b**ch.

What do you think? Am I a lunatic or do I have a point?

-Andrei
#flaw #google
  • Profile picture of the author JDIZM
    Greenpeace need to make a search engine.
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  • Profile picture of the author imfusa
    You have a point there Andrew, but i don't agree with the fact that google will never accomplice the fact to provide the best and relevant results. It already removed 80% of the spamy results and in the future it will be 100%. Never say never Andrew.
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    • Profile picture of the author goindeep
      Originally Posted by imfusa View Post

      You have a point there Andrew, but i don't agree with the fact that google will never accomplice the fact to provide the best and relevant results. It already removed 80% of the spamy results and in the future it will be 100%. Never say never Andrew.
      If you read my thread I say "with the current technology" and in fact one of the points of the thread was to show that it is possible with my theory of intuitive search and a new more effective way of delivering the data.
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  • Profile picture of the author Kurt
    Google doesn't have to be "perfect". Google doesn't even have to give the best results.

    Google only needs people to "THINK" it gives the best results. This is a marketing concept called "positioning" and Google has positioned itself as the search engine that gives the best results

    And Google has positioned itself so well that it's name has become a verb used to describe search..."Let me google that for you". This type of positioning will be hard for any other search engine go over-come.
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    • Profile picture of the author brunom
      Originally Posted by Kurt View Post

      Google doesn't have to be "perfect". Google doesn't even have to give the best results.

      Google only needs people to "THINK" it gives the best results. This is a marketing concept called "positioning" and Google has positioned itself as the search engine that gives the best results

      And Google has positioned itself so well that it's name has become a verb used to describe search..."Let me google that for you". This type of positioning will be hard for any other search engine go over-come.
      Basically this.

      And it also applies to any product you sell, it doesn't need to be the best (though it helps) but the one they think it's the best.
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    • Profile picture of the author goindeep
      Originally Posted by Kurt View Post

      Google doesn't have to be "perfect". Google doesn't even have to give the best results.

      Google only needs people to "THINK" it gives the best results. This is a marketing concept called "positioning" and Google has positioned itself as the search engine that gives the best results

      And Google has positioned itself so well that it's name has become a verb used to describe search..."Let me google that for you". This type of positioning will be hard for any other search engine go over-come.
      You are correct.

      However I can tell you that I find 50% of my results on the second page instead of the first page. How so?

      The other points you made were valid bUt then again yellow pages was once in that position and so were it's buddies TV and Radio.

      Did you know in some cities you can now get a 20 second radio ad for $500, hardly the river of gold that it used to be, you must agree right?

      I'm a fan of Google, I really am, I even have the book and the t-shirt

      But I mean c'mon we are in 2012 and im still flipping pages no different to my Sumerian brothers a few thousand years ago were flipping stone scribes! I want intuitive 3D web helmets!
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    • Profile picture of the author gearmonkey
      Originally Posted by Kurt View Post

      Google doesn't have to be "perfect". Google doesn't even have to give the best results.

      Google only needs people to "THINK" it gives the best results. This is a marketing concept called "positioning" and Google has positioned itself as the search engine that gives the best results

      And Google has positioned itself so well that it's name has become a verb used to describe search..."Let me google that for you". This type of positioning will be hard for any other search engine go over-come.
      I'm drooling at the mouth for Bing to get better. "Bing it" sounds so much better than "Google it'.
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  • Profile picture of the author WillR
    I don't know about you but Google gets it's right for me about 95% of the times. I almost always find exactly what I am looking for when using Google.

    No one can get it perfect every time -- not with the amount of new information that hits the Internet every single day of the week.

    It would be easy to create a better search engine if the Internet was like an encyclopedia book that doesn't often get updated. The fact is the Internet is updated every single second and people using the Internet (ie: Internet Marketers) are forever trying to manipulate the way things are ranked. For this reason algorithms need to be constantly updated and changed.

    Anyway, I guess what I am trying to say is, Google does a pretty bloody good job of it, I think.

    Google is NOT flawed.

    Could they be better? Yes. Is there room for improvment? Sure.

    But I find it very hard to say Google is flawed at what they do. Far from it in fact.

    Is Apple flawed? They keep refining their products and processes...
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    • Profile picture of the author goindeep
      Originally Posted by WillR View Post

      I don't know about you but Google gets it's right for me about 95% of the times. I almost always find exactly what I am looking for when using Google.

      No one can get it perfect every time -- not with the amount of new information that hits the Internet every single day of the week.

      It would be easy to create a better search engine if the Internet was like an encyclopedia book that doesn't often get updated. The fact is the Internet is updated every single second and people using the Internet (ie: Internet Marketers) are forever trying to manipulate the way things are ranked. For this reason algorithms need to be constantly updated and changed.

      Anyway, I guess what I am trying to say is, Google does a pretty bloody good job of it, I think.

      Google is NOT flawed.

      Could they be better? Yes. Is there room for improvment? Sure.

      But I find it very hard to say Google is flawed at what they do. Far from it in fact.

      Is Apple flawed? They keep refining their products and processes...
      Will, mate. You kind of missed the point on this one .

      The way they interpret what they think we want is flawed and so is the way they deliver the data, imho. It's old school. It just uses a new platform is all. Nothing special but we'll see what is around the corner won't we.
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      • Profile picture of the author Joseph Robinson
        Banned
        Originally Posted by Andrei Rotariu View Post

        The way they interpret what they think we want is flawed and so is the way they deliver the data, imho.
        I'm still not seeing how this is backed up at all. It would be a monumental stroke of luck for Google to have gotten as large as it has without being able to interpret what we want and then deliver it to us in the way we want it.
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      • Profile picture of the author Kurt
        Originally Posted by Andrei Rotariu View Post

        Will, mate. You kind of missed the point on this one .

        The way they interpret what they think we want is flawed and so is the way they deliver the data, imho. It's old school. It just uses a new platform is all. Nothing special but we'll see what is around the corner won't we.
        Search will always be flawed. And the point isn't that Google has to be perfect, because their competition won't ever be perfect. Google merely has to convince people they are the BEST.

        Perfection has nothing to do with it, because perfection will never exist. What are "perfect" results to you probably won't be "perfect" to me.

        Remember, you are still using Google, even if you are finding results on the second page. And using Google is what they care about.
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        • Profile picture of the author goindeep
          This right here is exactly what I am talking about.

          Originally Posted by Kurt View Post


          Perfection has nothing to do with it, because perfection will never exist. What are "perfect" results to you probably won't be "perfect" to me.
          Finally, someone. Thank you.
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  • Profile picture of the author Mr Lim
    You got a point there, if Google is flaw why would he need to constantly update their database. Then why would Google even develope Google Plus, and bought YouTube! Pathetic.
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  • Profile picture of the author wally247
    It doesn't really matter.

    Have you seen what people type in to get to your sites? How people spell these days?


    All Google really needs to do is deliver answers that are not above a 5th grade reading level for most of the searchers out there....


    In this society, we really don't need anything better than Google....the world can't handle it.
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  • Profile picture of the author Eduard Stinga
    Hmm, indeed for people that have some technical skills, we usually get the best results 95% of the times, because we know HOW to search for what we want.

    But I see my parents every day searching for things on the Internet and while their intentions are alright, Google can't really read them properly yet! Needless to say, my parents are not really into computers, so they can't really figure out the logical aspect of search engines
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    • Profile picture of the author WillR
      Originally Posted by Eduard Stinga View Post

      But I see my parents every day searching for things on the Internet and while their intentions are alright, Google can't really read them properly yet! Needless to say, my parents are not really into computers, so they can't really figure out the logical aspect of search engines
      Agreed. But...

      1) Do your parents have a Google account so that Google can track their search history and get a better understanding of how they search and what they are looking for? I believe if you do this then the results will get more relevant as time goes on.

      2) This is one of the reason why a new player to the market would have a VERY hard time competing with Google. Google are not able to get it right every single time and that is with all the years worth of data they have already built up with search terms, search results, etc. A new comer is not going to have any of that data at their disposal.
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  • Profile picture of the author Will Edwards
    Originally Posted by Andrei Rotariu View Post


    What do you think? Am I a lunatic or do I have a point?

    -Andrei
    You're a lunatic!

    Will

    PS Just joking - you do have a point.
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  • Profile picture of the author Joseph Robinson
    Banned
    Originally Posted by Andrei Rotariu View Post

    If the results are perfect why upgrade, why change? Because the results are not perfect.**ch.
    Because marketers keep gaming the algorithm to try and make a quick buck? Seems like a pretty good reason.
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  • Profile picture of the author Joseph Then
    "The only thing that is constant is change" And Google is doing just that.
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  • Profile picture of the author jpsween88
    The fact that google and other search engines are not perfect is what gives us the opportunity to steal the top spot after an update. There is always an up & down effect just like there has to be poor for there to be rich.
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  • Profile picture of the author HostWind
    I still think Google could put more weight on new sites, though I understand it is hard to differentiate between what is genuine and what is not. Unfortunately, the time may never come.
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  • Profile picture of the author yukon
    Banned
    So Google is doing it all wrong, yet they still earn $$ billions.

    Interesting,
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    • Profile picture of the author gearmonkey
      Originally Posted by yukon View Post

      So Google is doing it all wrong, yet they still earn $$ billions.

      Interesting,
      I think most would agree FireFox is better than Internet Explorer, yet explorer makes way much more money.

      I think many would agree that Mac is better than Windows, yet windows makes so much more money.

      How much a company earns doesn't mean they are doing it "right" from a user standpoint.

      BP just contaminated the ocean with hundreds of thousands gallons of oil, yet they are banking billions. Does that mean they are "doing it right"? Ask all those fishermen who lost their homes because they couldn't fish if they think BP is "doing it right"
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      • Profile picture of the author Mike Anthony
        No offense to the OP but we have at least one thread per day that points out the flaws of Google. Its all pointless and by now boring. Doesn't put a dime in the pocket of Imers. If you think you can do better then more power to you - go do it - but until you do more than think and build it its just beer drinking conversation where buddies talk about all the things they would do if they had super powers or how the country would be better if they were President.

        just pointless
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