Why does the google keyword tool show wrong figures in the competition column?

5 replies
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Im totally embarrassed asking this and I've been on here for a bit but I guess I'm too accustomed to using Market Samurai and other services that are similar but..

"Why does the Google Keyword Tool show false or bad figures in the competition column?"

Example...
If I put in a keyword like "weight loss" into the google keyword tool... It will show "low" competition...

We all know that this keyword has been a huge target for tons of people for years on the internet.

So then I'll go to google and place "weight loss" in the search bar (in " ") and it will give me 23,000,000 pages competing with me in the results.

Why would the Google Keyword Tool be so far behind the times and not work properly like that?

Thanks guys and sorry for such a newb question. It's always just kind of never came up I guess.

J
#column #competition #figures #google #keyword #show #tool #wrong
  • Profile picture of the author MikeFriedman
    Originally Posted by jt47000 View Post

    Im totally embarrassed asking this and I've been on here for a bit but I guess I'm too accustomed to using Market Samurai and other services that are similar but..

    "Why does the Google Keyword Tool show false or bad figures in the competition column?"

    Example...
    If I put in a keyword like "weight loss" into the google keyword tool... It will show "low" competition...

    We all know that this keyword has been a huge target for tons of people for years on the internet.

    So then I'll go to google and place "weight loss" in the search bar (in " ") and it will give me 23,000,000 pages competing with me in the results.

    Why would the Google Keyword Tool be so far behind the times and not work properly like that?

    Thanks guys and sorry for such a newb question. It's always just kind of never came up I guess.

    J
    First of all, the number of results in the index has NOTHING to do with the level of competition. 23,000,000 pages means nothing. Do not listen to anyone that tells you it does. They have no idea what they are talking about.

    Second, the competition in the Google Keyword Tool only has to do with the number of advertisers for AdWords. It means nothing when it comes to SEO competition.
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  • Profile picture of the author marketwarrior06
    Banned
    Exactly Mike.
    Yes the competition level they show is based on Advertisers they have. But I can't agree that they don't have any value. If the competition level of the advertisers are high then you can easily consider that the number of visitors are also high right?
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  • Profile picture of the author spoiledkid01
    Look for a keyword which has high competition in Google keyword tool. But low first page competition.
    And one thing to add here, The competition metrics in "quote" helps you identify how easily your article will be up there. I was able to rank a website whose first page competition was pretty high but "in quote" competition was less than 8000 pages i wrote an article and after two days i was on 4th position and it is still there after two months, without any backlink or SEO efforts.
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    • Profile picture of the author jt47000
      First of all, the number of results in the index has NOTHING to do with the level of competition. 23,000,000 pages means nothing. Do not listen to anyone that tells you it does. They have no idea what they are talking about.

      Second, the competition in the Google Keyword Tool only has to do with the number of advertisers for AdWords. It means nothing when it comes to SEO competition.
      Thanks Mike! This makes sooo much more sense than being based on organic website competition. Just out of curiosity, How would you recommend doing your keyword research?

      Would you recommend using market samuari and going through the motions? Or would you recommend just using GKWT and a google search bar, making sure you're under 15k for results then seeing you can rank for the keyword by what keyword 1-10 has in terms of domain age and page rank?

      Look for a keyword which has high competition in Google keyword tool. But low first page competition.
      And one thing to add here, The competition metrics in "quote" helps you identify how easily your article will be up there. I was able to rank a website whose first page competition was pretty high but "in quote" competition was less than 8000 pages i wrote an article and after two days i was on 4th position and it is still there after two months, without any backlink or SEO efforts.
      Thanks! This is what I've noticed too. How many words was your article if you don't mind me askin? Would you recommend the more words, the better chance of ranking or the higher the ranking - in general?

      Thanks for the input!
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  • Profile picture of the author rockong
    The competition assessed by the free google keyword tool is merely advertising dollars for Adwords.

    Market Samurai all the way
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