Lets list out the finest SEO practices for 2012-2013

we are now running under some tough updates (panda & Penguin) from Google which is very strict at even small piece of malpractices in website optimization. so its very hard to make survive the websites at top of the search engine results. so i think to list out some effective strategies that can withstand the Google updates. so all we have to do is:

> Write Quality, Useful, Updated and Unique content with standard keyword density (1-2%).
> Decorate and frame your website with effective tools (search box, social media tools) and other on-page customization (categories, archives, tags).
> Allow bots to look at your entire site. create a clear path (XML and HTML site maps) for bots to crawl and index your website soon.
> To promote your website prefer blog commenting, allow guest posting, and take help of social media.
> Much effectively, do link building with those sites that are relevant to your website.
> No paid links should appear in your website. Remember, Google hates them most.
> Run effective PPC campaigns and affiliate programs to market your product/service.

To fill all this in a sentence, design your website search engine friendly, put healthy content and follow white hat tactics in optimizing the website.
I think here it ends the list of basic practices that are must for SE optimizing. there are lot of secrets in webmaster's brains. Lets bring it here and let everyone to survive from the Google twisted storm.