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Why does Google rank websites differently than Yahoo and MSN?

by StevenSaliba
9 replies
  • SEO
    • |
I am on the first page of Google for my keywords but I don't understand why I am not even on the top 10 pages of Yahoo and MSN. Why do you think that is?
#differently #google #msn #rank #websites #yahoo
  • Profile picture of the author MikeMorgan
    Google has more complex algorithm than the other two big search engines and Google is better in providing fresh and quality information . This is due to continuous improvement of its algorithms.

    Mike
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  • Profile picture of the author ploked
    i would much rather be on the first page of google and not on yahoo/msn. google is such a dominant search engine (% wise of usage), even if you were on the first page of yahoo/msn for the same keyword phrase as google, that traffic would be pale in comparison for the traffic coming from google.

    to answer your question, each search engine has their own algorithm to calculate results/rankings which is different from the other search engines.

    basically, it would be like asking 3 different people what their favorite flavor of ice cream is....chances are that each person would tell you something different based on their preference of what is important in determining taste.:p
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  • Profile picture of the author ebuyer123
    Originally Posted by StevenSaliba View Post

    I am on the first page of Google for my keywords but I don't understand why I am not even on the top 10 pages of Yahoo and MSN. Why do you think that is?
    I think the only reason is that they all have different company owners/founders
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  • Profile picture of the author intelinside
    The factors contributing towards making the site to come up in SERPs varies among search engines and the weightage given to each factor.

    But I assume onpage factors are generally similar across all engines but off-site factors may vary.
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    • Profile picture of the author paulgl
      The real answer to the question is, because they can!
      But it also points out the fact that ranking on google is
      fantastic, but don't discount the traffic you get on
      yahoo. It is good in and of itself. Perhaps the answer
      also lies in the fact that people are more worried about
      google traffic and tweak for google, leaving yahoo and
      msn to pick up the others.

      Paul
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      • Profile picture of the author ploked
        Originally Posted by paulgl View Post

        The real answer to the question is, because they can!
        But it also points out the fact that ranking on google is
        fantastic, but don't discount the traffic you get on
        yahoo. It is good in and of itself. Perhaps the answer
        also lies in the fact that people are more worried about
        google traffic and tweak for google, leaving yahoo and
        msn to pick up the others.

        Paul
        while you should not totally neglect yahoo/msn, people should be more worried about ranking in google since they own nearly 60% of the search engine market share compared to yahoo (15%) and msn (6%).....however, any natural SE traffic is good traffic, no matter which SE it comes from

        US Search Engine Market Share Data - Jan 2009 | AccuraCast Search Daily News
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  • Profile picture of the author Hafsoh
    Both Yahoo Search and MSN Search are quite similar to each other in their differences with Google. Google has givies importance to inbound links and the quality and theme of your web page's inbound links, Yahoo and MSN both tend to favor on-page optimization, not that they don't consider off-page factors but give far greater importance to on-page factors than does Google.
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  • Profile picture of the author AndyBlackSEO
    Google is by far easier to rank for than yahoo and msn. That wasn't always the case though.

    Google rank their pages differently essentially because they are a different company to the other two so therefore have their own technologies and ways of doing things.

    Audi and Ford both make cars, but I doesn't mean they are the same does it.

    To be honest, I focus on google and trust that my efforts, to some extent will be rewarded by the other two.
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  • Profile picture of the author MattRobson
    Google emphasizes link authority, as well an anchor text heavily.

    Perhaps the other engines are still a little more sensitive to on-page factors.

    Good news is that the hard part, getting links, seems to have been accomplished for you. You can more easily change whats on your site to boost the other engine's rankings.
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