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Using similar terms for SEO, is this right?

by Unisons
5 replies
  • SEO
    • |
I've tried searching for this, not much avail.

example I want to rank for really competitive terms, (example keywords)

texas pillow cases
pillow cases in texas
texas pillows
pillows in texas area
pillows texas

something along those lines, extremely similar, should I be trying to rank individually for those keywords? Or just choose 1 (or 2) out of those and insert the LSI keywords in the page instead?

(Some SEO packages have 5 keywords, not sure whether to use all 5 keywords, or just a few and save the rest for other keywords with on other URLs)
#seo #similar #terms
  • Profile picture of the author Unisons
    Anyone? .
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  • Profile picture of the author yukon
    Banned
    Originally Posted by Unisons View Post

    I've tried searching for this, not much avail.

    example I want to rank for really competitive terms, (example keywords)

    texas pillow cases
    pillow cases in texas
    texas pillows
    pillows in texas area
    pillows texas

    something along those lines, extremely similar, should I be trying to rank individually for those keywords? Or just choose 1 (or 2) out of those and insert the LSI keywords in the page instead?

    (Some SEO packages have 5 keywords, not sure whether to use all 5 keywords, or just a few and save the rest for other keywords with on other URLs)

    The main word in the list is pillow, build up some authority for the keyword pillow, doesn't matter If you ever hit page #1 in Google SERPs for the keyword pillow, your just building up some authority for your longtail keywords in your list.

    After you build up authority for the main keyword (pillow), then branch off to the real keyword pages with relevant keyword anchor-text. Keep all your pages relevant to the main keyword (pillow) without making the site/pages look spammy.


    • pillow
      • texas pillow cases
      • pillow cases in texas
      • texas pillows
      • pillows in texas area
      • pillows texas
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  • Profile picture of the author JDIZM
    be careful not to make too many pages targeting similar keywords and interlinking to those pages with similar anchor text, your just going to cause keywords cannibalization and Google won't know which pages to rank over others.
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  • Profile picture of the author jaggyjay
    @Yukon -- good to see you're still here buddy

    @Unisons -- I'd say pay close attention to your site's structure to help achieve your seo goals.

    Assuming "pillows" is your main keyword, you can branch out from there without looking spammy. "pillows" are one thing; "pillow cases" are another, thus:

    Pillows
    • texas pillows (main category)
    • - texas pillow cases (sub category; links back to main)
    • viriginia pillows
    • - virginia pillow cases
    • new york pillows
    • - new york pillow cases

    You'll also find that you can rank keywords such as "texas pillow cases" and "pillow cases from texas" using something like a Title/H1 combo or Title/In Context Combo with each targeting just one keyword.

    This is as opposed to using both in the Title tags.
    ie: <title>Texas Pillow Cases | Pillow Cases from Texas</title>

    This worked a while back but now it will flag your site as "over-optimized"
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  • Profile picture of the author Unisons
    Thanks!

    A little note. All those anchors will be pointing to the SAME page. Which is the homepage. Does that make things simplier and safer for me?
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