FTC Officially Closes Google Antitrust case - Finds No issue with search results

by Mike Anthony

Posted: 13 years ago 9 replies

Posted a thread about this two days ago but its now official

FTC Closes Google Antitrust Case: "Law Protects Competition Not Competitors," Not Enough Evidence To Prove "Search Bias"

Essentially FTC found nothing wrong with the way Google displays results including favoring their own properties or felt the evidence was insufficient.

Big win for Google confirmed loss for anyone in a serp where they are buried by Google product or services placement. Better to get out of those kinds of niches because those results will not be changing any time soon

#antitrust #case #closes #finds #ftc #google #issue #officially #results #search

yukon Banned 13 years ago

Stuff like this just doesn't make any sense at all:

Google will also enable easier exporting of AdWords campaigns to Bing and other platforms.

Why should a business cater to the needs of competition traffic? That's just stupid.
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- Mike Anthony 13 years ago
  
  Originally Posted by yukon
  
  Why should a business cater to the needs of competition traffic? That's just stupid.
  
  I am pretty sure that refers to your data and personal and site information. Its not stupid. Its similar to you being able to take your telephone number with you to a new provider.
  
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TheRealRazzy 13 years ago

lol, I was actually just thinking about this case a few days ago
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- MikeFriedman 13 years ago
  
  Good. Any other ruling would have been ridiculous in my opinion. I hate when people insist that Google should be treated like anything other than a for-profit corporation.
  
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talfighel 13 years ago

I knew that Google will win because those claims did not make any sense.

Total waste of FTC's time.
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- kimseo 13 years ago
  
  Originally Posted by talfighel
  
  Total waste of FTC's time.
  
  and taxpayers' money
  
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RyanLB 13 years ago

I thought for sure this would go somewhere. Big win for Google though, I'm sure people over there are popping bottles right now.
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yukon Banned 13 years ago

Google probably threatened to put the FTC page at position #743 of the SERPs.

[j/k]
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- dburk 13 years ago
  
  Since the FTC case was likely manufactured to apply pressure to Google to make political campaign contributions. The election is over, makes since that the case is now over as well.
  
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