Google Dance - Any ways to avoid it in 2013?

by nicolasodc

Posted: 11 years ago 17 replies

Hi guys,

I have some questions about this famous Google Dance - i know there is a thread about it but it doesnt reply to all my questions.

I had this website that got on position 24 for my main keyword some days ago, pretty much when I started manually submitted my website to some directories (i think overall i submitted to 4 or 5 directories, spread over 3 days).... It was not there before (a week ago).

And today I log just to find out that i'm, again, further than position 500 (I didnt check further).

So my questions:
- what is the google dance? is it the fact that i suddenlty showed up at position 24? or is it the fact that I suddenly disappeared again from SERP?
- is there anyway to avoid it? I read about constantly building baclklinks, but well... im barely building any backlink, just submitting my urls to reddit and stumbleupon from time to time, as well as twitter ... and as i said, to some directories...
- can I hope to have my website back?
- should I stop submitting my website to some article directories? I'm wondering if the sudden fall is not a consequence of these submission - I repeat, there were really few of them...

Its a little bit frustrating... I was so happy to finally get up to page 3 after already 3 months of hard work, socializing on facebook twitter and more, creating regularly some content, ... and suddnely i get down the results again...

I was just in the process to go over ALL my posts (20+) and change/update their content to specifically target a keyword and improve the SEO on page, but now I don't know what to do, if i should proceed or no...

Nicolas.

#2013 #avoid #dance #google #ways

Andyhenry

11 years ago

The answer is simple.

your site does not yet belong high up in the results - All sites get an initial boost so that Google can see if people like it if they do show it high - then they throw it back where it belongs.

If your site is down at 500 it's because you do not yet have enough value, links etc. to justify a higher position.

Stop worrying about it - and get busy promoting it.

There is no "google dance" - google is ALWAYS dancing.

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PerformanceMan

11 years ago

Originally Posted by Andyhenry

Say what? LOL. Sure, Google shows people sites to 'see if they like it.'

The 'Google Dance' as this person is referring to is the result of low quality mass automated backlinks.

The links all flesh in at about the same time after a 'blast.' Then many of them drop off/become devalued. At the same time some new links are counted. This action causes the rankings to fluctuate - or 'dance.'

This has been extremely common behavior for a while. To lessen the effects of this type of dance make sure you have a few high PR quality backlinks. If you are 'blasting' you need to pay close attention to lost/gained links and make sure you're adding more than you lose.

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nicolasodc

11 years ago

Originally Posted by PerformanceMan

Thanks.
Well, as i said, i didnt automate any backlink. Just manually submit to 4 or 5 blog directories, and over 2 or 3 days. Suppsoedly I got PR4 and PR5 backlinks, but as I said, very few of them

I don't even know how I could pay attention to lost and gained links since I am mostly expecting natural linking...

Oh and by the way, this dance happened for some keywords, NOT all of them... so it's even less clear in my mind... It should have happened for all of them, right???

Nicolas.

Thanks

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Andyhenry 11 years ago

Originally Posted by PerformanceMan

The 'Google Dance' as this person is referring to is the result of low quality mass automated backlinks.

I think you misread the OP - they have only a few links and not blasted links, so while you might like to think that they did something wrong and this is just bad link building shaking-out, I think you're jumping to conclusions with no real reason.

It's "normal" for a new site to get quick artificially high rankings while Google get them into the proper listings, but the OP didn't actually say whether this was a new site, so I think we're in speculation territory here.

This is not a Google Dance - it's just the normal moving around of pages in the SERPs.

Even if you don't change anything - the other websites in the results will be constantly changing, getting new links, adding new content, having old links expire etc... so unless you stick your site hard to the top it's normal and natural for things to change around regularly.

I monitor up to 50 keywords for each of my clients and their rankings jump around daily until I stick them to the top spot.
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- nicolasodc 11 years ago
  
  Hi,
  
  Thanks for your answer :-) I appreciate it!
  My website is not so new... I published the first post back on the 9th of November, and the first post explicitly targeting the keyword im complaining about was published on 22nd of November.
  
  Nicolas.
  
  Thanks
  
  1 reply
  
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  nicolasodc 11 years ago
  
  Aaaaand ... I just went back to my initial positions.
  So, to sum up, this morning i checked, i was 24 or 25, i checked later i was 500+ and i checked again 2 minutes ago i was 24 again...
  What do you say?
  I don't get it... anyway i'll keep on adding great content and linking "naturally" (social networks...)
  
  Thanks
  
  1 reply
  
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  yukon Banned 11 years ago
  
  Originally Posted by youeverysecond
  
  I don't get it... anyway i'll keep on adding great content and linking "naturally" (social networks...)
  
  There's your problem.
  
  Social links are fluff.
  
  Thanks
  
  1 reply
  
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  nicolasodc 11 years ago
  
  Originally Posted by yukon
  
  There's your problem.
  
  Social links are fluff.
  
  Thanks but please could you elaborate?
  
  The links I have been built so far were
  - social networks - sharing my posts with my followers and growing slowly my follower base - on facebook, twitter, reddit, stumbleupon - some people are rehsaring, retweeting, liking, voting up, ...
  - commenting - with useful comments
  - guest posts - i did one guest post
  - directory submission - as i said, 4 or 5 directories, no more.
  
  And some people who liked my blog seemed to have put a link to me on their website...
  
  And no more... How social links can be fluff, I mean they can't be BAD anyway... i'm not implying they should put me on first page already, but at least i'm trying to play by the rules of Google...
  
  N.
  
  Thanks
  
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Slin 11 years ago

In my experience you need to build more links. That way google will start to slowly move you back up. Just keep working at it, you'll get there.
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Arian Surya

11 years ago

As I said to anyone before. When I get this Google Dance, usually I just modified my website's ON PAGE. Google loves great on page!

I suggest, put more internal linking that link to many post on your site, and let see the difference!

Thanks
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nicolasodc 11 years ago

Hi guys
I'm posting here again.
I have been on the top 30 positions for 2 or 3 weeks and finally got started redoing some of my blog posts (because they were not so attractive, I wanted to improve the title, the hook, I wanted to have a less aggressive approach for on-site SEO, change some keywords).
Well to sum up, out of 20 blog posts I changed around 4 or 5 posts - and added 2 or 3 totally new posts in the meanwhile. The changes were for two reasons:
- rewrite my hooks and titles (and in some cases target a different low competition keyword rather than my big keyword)
- have a less agressive on page SEO (remove some keywords from some title, use LSI keyword instead of the kw itself, ...)
But very recently I jumped around position 330 for my primary keyword and it seems I have been there for two or three days

My questions:
- should I stop updating my old blog posts (i still have a list of 7 or 8 that i want to improve)?
- should I get the older version of my old posts back?
- can I blame maybe the new articles (which hae been written along the same rules, i.e.e targeting in some cases a secondary low competiton kw; and with less aggressive on-page SEO)

Thanks in advance.
Nicolas.
- Thanks
- 1 reply
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- nicolasodc 11 years ago
  
  Hi
  Im checking my ranking in a deep way right now (i use Long Tail Pro that tells me up to position 500 if it can find my keyword) ... and it seems that the ranking of all my updated posts have changed and have gone much much lower - if not disapeear.
  In the same way, my website generally fall down in the rankings for two important keywords I had in mind...
  So Im really wondering if changing these blog postss was such a good idea... for the moment I tihnk Im going to stop the update process and only focus on the new blog post I had in mind. What do you think?
  Nicolas.
  
  Thanks
  
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kaytav

11 years ago

Originally Posted by Arian Surya

Google dance happens more often. SO how many times do you change the onpage?

Thanks
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nicolasodc 11 years ago

And that wouldnt apply to my problem, since I usually put at list one or two internal links per post...
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IM nice guy 11 years ago

I think the only way to avoid it really, is to be slow and subtle in your initial SEO campaigning.

Aggressive SEO at the beginning will not help you at all with the G dance
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- nicolasodc 11 years ago
  
  Hi
  Thanks for the reply.
  Well yes, im sure I was supposed to be slow and subtle, thats actually what I did - i ended up in the top 30 positions. But then I thought that i might have been even more subtle, thats why I changed, to be even more subtle... but apparently the effects are not the desired ones.
  Maybe changing the SEO after was not at all subtle?
  N.
  
  Thanks
  
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Lanx 11 years ago

i just did an experiment, i had time for one. in 6 days i had zero rankings on 15ish keywords. the next day i was on page 3,4 the day after i was on page 2, the day after i stabilized, day 4 i dropped off, day 5 i came back to my day 2 results, now i'm page 1 and 2. so i danced on the 4th day, domain has pr0, almost a year old, and now i'm facing the pretty big players, gonna see if i can get in #2 and 3 (of course aiming for the top spot), at least i think i've stablized.
- Thanks
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Google Dance - Any ways to avoid it in 2013?

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