Whatever happened to 'Link Velocity'?!?

by smodha
18 replies
  • SEO
  • |
Hey WF,

I am in the process of building a review post for a sweet KW I've just found. After checking out my top #10 competition (link profiles), I found one guy who has a profile of over 10K (verified using Majestic and Ahrefs). The crazy thing is on one specific day he had over 3K links indexed. How is that possible??? I thought Google paid attention to 'Link Velocity' and would slap you down for unnatural links?

Thanks.

Sanj.
#happened #link #velocity
  • Profile picture of the author SEO Haven
    3000 in a day would be suspicious for most sites, however with a site like Wikipedia it's very possible. So it really depends on what site we're talking about. If it's a new site that had zero or few links yesterday and all of a sudden gets 3000 links the next day, it's only a matter of (a very short) time before they'll get penalized.
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    • Profile picture of the author challanger
      Originally Posted by SEO Haven View Post

      3000 in a day would be suspicious for most sites, however with a site like Wikipedia it's very possible. So it really depends on what site we're talking about. If it's a new site that had zero or few links yesterday and all of a sudden gets 3000 links the next day, it's only a matter of (a very short) time before they'll get penalized.
      Good point raised by Haven...

      there might be some other reasons behind not getting penalize.
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    • Profile picture of the author smodha
      Originally Posted by SEO Haven View Post

      3000 in a day would be suspicious for most sites, however with a site like Wikipedia it's very possible. So it really depends on what site we're talking about. If it's a new site that had zero or few links yesterday and all of a sudden gets 3000 links the next day, it's only a matter of (a very short) time before they'll get penalized.
      It's a good point but maybe sites like Wiki are immune because they are massive authority sites?

      Anyway it doesn't matter. I think it's safe to say that Link Velocity doesn't exist or Google doesn't care how many links you build per day.
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  • Profile picture of the author kaytav
    Or may be the site is Wikipedia (jus jokin')
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  • Profile picture of the author MikeFriedman
    I did a very in depth case study and found that only idiots believe in link velocity.
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    • Profile picture of the author nik0
      Banned
      I used to blast an auto generated site that made very few money once.

      50.000 blog comments
      25.000 xrumer profile links

      The site danced for a week, however it looked more like tanked.

      After those 7 days it came back, at the original position, no gain, no loss.

      That's a whole lot of links so that kind of shows how far you can go with Google when you do it once.

      I waited 2 weeks, and did the same again, this time the site tanked for good.
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    • Profile picture of the author micksss
      Originally Posted by MikeFriedman View Post

      I did a very in depth case study and found that only idiots believe in link velocity.
      I was once one of those idiots who believed in it. Then you explained the myth to me. Thanks!
      Crappy "SEO people" try to sell you on the idea of velocity so that you keep using their links that disappear or are completely worthless.
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    • Profile picture of the author smodha
      Originally Posted by MikeFriedman View Post

      I did a very in depth case study and found that only idiots believe in link velocity.
      Lol @ Mike

      I guess I must be one of those mugs that believed it.
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  • Profile picture of the author nik0
    Banned
    Lol good point about the stick rate of these links indeed, no wonder link velocity is essential for them
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  • Profile picture of the author MikeFriedman
    Originally Posted by jacksarloks View Post

    Also if you get 3000 backlinks in a day it could and could be not triggered as link spam, either way point is that it's not the best approach to get top rankings by getting too many backlinks at once. Getting some everyday will help you get rankings faster then if you try to get too many at once.
    For someone offering a no B.S. SEO course, you sure just spouted off a lot of it.
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  • Profile picture of the author FakeItTilYouMakeIt
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    Run Jack run!

    If I read this thread and believed secretly in link velocity (or the toothfairy) I would not have the cojones to say so. Cheers to your bravery on that but yeah... wow.
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  • Profile picture of the author Backlinko
    Keep in mind that 3k is when AHREFS found the links...not when they were created or indexed by Google.

    Sometimes ahrefs and majestic find new areas of sites (or completely new sites) and add them all to their index at once.

    It can make it look like the site had a spike when it could just be a new find my ahrefs of majestic.
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  • Profile picture of the author Jason_V
    So, if someone's post, image, page, etc...happens to go viral and a lot of people start linking to it right away, Google will slap them?

    This is news to me. In fact, I heard through the grapevine that Google actually watches for social signals of sudden linking to something so they can push it up in the rankings. You know, kind of goes along with that whole "wanting to be relevant to what people are looking for" thing that search engines are supposed to do.

    What do I know though?
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    • Profile picture of the author smodha
      Originally Posted by Jason_V View Post

      So, if someone's post, image, page, etc...happens to go viral and a lot of people start linking to it right away, Google will slap them?

      This is news to me. In fact, I heard through the grapevine that Google actually watches for social signals of sudden linking to something so they can push it up in the rankings. You know, kind of goes along with that whole "wanting to be relevant to what people are looking for" thing that search engines are supposed to do.

      What do I know though?
      This makes sense. Google can't slap you on some days when websites linking to you reaches a pinnacle. Too many sites would be smacked down for that.
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  • Profile picture of the author dadamson
    Link velocity is only important when creating low quality links, ie; send them to your site all at once and you get slapped, send them to your site slowly and your rankings will jump around as Google trying to figure out what's going on!

    Keep in mind that different spikes in links is a completely natural process. What's not natural is the same amount of links being created on a regular basis.

    Think of a news site. As soon as a new story comes out or a monumental event happens they will see a 1000000% increase in backlinks in one day. These are from real humans, not spammy software programs.
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    • Profile picture of the author aygabtu
      How long ago were those links created? Google may give them credit for them initially, and punish them later. If a site truly went viral, they shouldn't be punished for it.
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  • Profile picture of the author PerformanceMan
    Like most things in SEO, the theory of Link Velocity is not a Law.

    It would be Law if it could be replicated in all instances by all interested parties using the same factors.

    However - it is not. Since it doesn't operate as a Law, people have the choice of viewing the Theory as fact or fiction, depending on their perspective.
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