What is Link Wheel.?

Link wheel is a widely used internet marketing strategy. The basic idea of link wheels is to create a pattern of links which flow from one website to another which would finally link to a targeted website requiring promotion.

@Mike... the one I left on your profile is gold

Won't be long before that chap ends up on 4chan... Then WF will have it's very own viral meme.

Jump to: navigation, search

Basic link wheel comprising web 2.0 properties. Each web 2.0 property links to the next property forming a link wheel.



Advanced link wheel comprising web 2.0 properties, article submissions and blog posts. Multiple smaller link wheels or "sets" are used in combination with breaks in each smaller wheel to provide randomization.


Link wheel is a widely used internet marketing strategy. The basic idea of link wheels is to create a pattern of links which flow from one website to another which would finally link to a targeted website requiring promotion.
Link wheels fall under the category of search engine optimization, however, when social media sites are used to create the link flow the link wheel strategy becomes social media marketing. According to experts, link wheels have maximum effectiveness when the social media sites are used.
See also: blog network.
Contents

• 1 Growth and trend change of the link wheels
• 2 The link wheel pattern
• 3 The role of unique content in framing link wheels
• 4 Hurdles when framing the link wheels
• 5 Negative effects of the Black Hat link wheels
• 6 References

Growth and trend change of the link wheels

Link wheels have been widely used since the spark of the search engine optimization concept which is considered to be in 2002. Back then, the content marketing sites and the article directories were widely used to create the link wheels. Content would be written based on the targeted keywords and published at the content sites. Links would be placed within the content, which would flow from one site to the other. Usually, every published content would carry one link to the adjacent site and one link to the parent website that is being promoted.
SEO gained huge popularity by 2005-2006 and the link wheels broke the barrier of using the content sites alone. The link wheels were formed with any type of media, including videos, articles, blogs, images and a lot more.
With the introduction of social media sites and the possibility to post content and gain links in the social media sites, the link wheels were made purely using these social media sites. Due to the viral nature of the social media sites, link wheels framed with them reflected huge effectiveness.[1]
Link wheel - Wikipedia, the free encyclopedia