I hired someone on fiverr to do some keyword research for me and I want to learn how to do the kind of research that he did myself.
His report was in spreadsheet format that includes eight columns.
Those columns are:
4. CPC (CPC = Cost per click in AdWords)
5. OCI (OCI = Online Commercial Intent; how profitable a keyword is online.)
6. Results (meaning the number of pages indexed in Google for each particular keyword)
7. Top Links (Top Links = # of backlinks of top competitor)
Does anyone know what software he could be using to get that data? Or if there are some free tools that I can use to get that data?
I know that I can get some of that data from the Google Adwords Keyword Tool (the one at: https://adwords.google.com/o/KeywordToo), but not the OCI data, the Results data, the Top Links data, and the Difficulty data (at least not that I could figure out).
The most important data I'm trying to get are the keywords, the monthly global search volume, the monthly local search volume, and the results (meaning the number of pages indexed in Google for each particular keyword). I already know how to get the data for the keywords, the monthly global search volume, and the monthly local search volume, so the real "stumper" is getting the data for the results.
Any ideas about how to get this data (other than manually doing a search on each keyword in Google and looking at the number of search results for each keyword)?