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Is Yahoo PPC Any Good?

by AffiliateRg
16 replies
  • SEO
    • |
Has anyone got experience of using Yahoo PPC advertising, and if so how effective has it been in generating your sales? I am thinking of it as an alternative to AdWords but don't know if it's worthwhile or not.
#good #ppc #yahoo
  • Profile picture of the author AffiliateRg
    Anyone use Yahoo PPC advertising, and how do you find it?
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  • Profile picture of the author AffiliateRg
    Is it more cost effective than Google AdWords?
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  • Profile picture of the author A87
    Yahoo is more cost effective than Google. There is less traffic, but if you don't have a huge budget that shouldn't be a problem. The quality is about the same as Google. Sometimes better or worse. Watch their search partners and content network performance if you opt into that.
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    • Profile picture of the author AffiliateRg
      Thanks. Do you know if Yahoo allows affiliates to create PPC ads using their hoplinks?
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      • Profile picture of the author A87
        Originally Posted by AffiliateRg View Post

        Thanks. Do you know if Yahoo allows affiliates to create PPC ads using their hoplinks?
        I don't know Yahoo/Bing's current policy on clickbank hop links. The good news is, you can try it, and if they block it you can create another campaign with a landing page 5 minutes later. They won't permanently ban you like Adwords will. You'll still be able to use the account.
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  • Profile picture of the author iJonathan
    Obviosly yahoo isn't Google, but when I used to run several eCommerce sites, yahoo ads were delivering pretty targeted alternative traffic.
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  • Profile picture of the author elcarnicero
    I just started promoting an affiliate product using Bing Ads (Yahoo and Bing search alliance) and so far the traffic volume is less than what I expected. However, the CPCs aren't bad and I'm sure it's a lot less than Google's.

    Do you promote CPA offer on Adwords? And how does Google's traffic perform? Does it convert well? The high level of competition concerns a little bit.
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    • Profile picture of the author AffiliateRg
      Hi. I don't know anything about CPA yet I am relatively new to Internet Marketing. I did however try to sell a clickbank product using AdWords but had my account suspended as I don't think they allow direct linking to clickbank squeeze pages anymore. This is why I am considering Yahoo/Bing as a alternative... do you know if they allow you to promote your hoplinks directly?
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  • Profile picture of the author Big Kahuna SEO
    I use Yahoo ads regularly.... the price is right and the traffic is good... You want the downside? There just isn't as much traffic as Adwords.
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  • Profile picture of the author bodimv1
    I'd be interested to know what will happen if I link to a landing page, with my affiliate link.As far as I know Google won't allow that.What about Yahoo?Is that allowed?What will be my rate if I use affiliate link on my page?Can I link to my cpa offers?
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  • Profile picture of the author svetod
    I love advertising on Bing! It is relatively cheaper then Google, the competition is much lower and the conversion rate is higher. It can be really efficient. However you need to build large campaigns, because the traffic is low.
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    • Profile picture of the author AffiliateRg
      Originally Posted by svetod View Post

      I love advertising on Bing! It is relatively cheaper then Google, the competition is much lower and the conversion rate is higher. It can be really efficient. However you need to build large campaigns, because the traffic is low.
      Thanks. Do you know if you can directly promote affiliate links/URL's with Bing? I know that Google doesn't allow this!
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  • Profile picture of the author KevinW
    I get excellent traffic from Yahoo & Bing. Excellent ROI compared to Google. I love it and use it with most of my squeeze pages.
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  • Profile picture of the author articlesarthors
    Personally I have found both Bing and Yahoo to provide traffic with a much higher conversion rate than Google, in addition it is an awful lot cheaper to advertise on! Obviously you will receive less traffic from Bing/Yahoo than Google but the lower cost levels this out.
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