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Anchor Text or does it matter?...

by multimastery
11 replies
  • SEO
    • |
You know I was just qondering... If you already have a keyword in your url, does that eliminate the necessity to use keyword anchor text?
#anchor #matter #text
  • Profile picture of the author kristianw
    I'm not positive but I would say that anchor text is still important.
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    • Profile picture of the author Brett Topovski
      Banned
      Yes it matters!
      • Anchor text helps to establish relevancy of keywords for your website.
      • Using anchor text helps to increase keyword performance.
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      • Profile picture of the author homenotion
        Yes it does matter, you should use your keyword anchor text as well as within your URL.

        Where anchor text really matters, however is using it when writing articles or making posts or link exchanges. Be sure that any links you set up to bring people back to your webpages are set up using your keyword anchor text.

        Elizabeth
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        • Profile picture of the author dadoc
          Anchor text matters in a BIG way if you want to rank for that specific word.
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  • Profile picture of the author silverz
    Anchor text is key, any SEO guru will confirm that
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  • Profile picture of the author sainshea
    yes, its very important as far as far as SEO is concerned. It helps in SERPS
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  • Profile picture of the author TomBond
    I suggest you not only use the keyword in your url as anchor text, but as variants of it to ensure you rank well for a variety of terms. This will also help your backlinks look more natural
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    • Profile picture of the author Smokey_Joe
      Originally Posted by distinctly_digital View Post

      I suggest you not only use the keyword in your url as anchor text, but as variants of it to ensure you rank well for a variety of terms. This will also help your backlinks look more natural
      Yeah, that's the point. Using the same anchor text will look spammy, so these need to be diversified as much as possible.

      In general, anchor text is among the key factors in terms of relevancy, I mean it's a must to rank high for particular search queries.
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  • Profile picture of the author Sonny1977
    Heck yes it matters, at least I hope it does
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  • Profile picture of the author robertsgr
    If possible, when you write your anchor text, include title tag, there you can add a little longer description of your anchor. This title will appear when you put cursor over the link.
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