Getting Started in PPC Affiliate Marketing

I'm new here, so let me give a brief introduction. I started getting into affiliate marketing in March. I created a review site and since then have made about $100 a month on average. So, I'm slightly experienced, but I'm still a super newbie that doesn't understand a lot of the basics. I hunger for knowledge, so I'll eventually get there. But in the meantime I seek help and understanding.


I now have 7 sites and have overwhelmed myself. My traffic has dried up and I can't get it to come back. I started running Facebook ads to grow a targeted audience for one of my sites that I could sell to later. I'm currently researching PPC ads for affiliate marketing. In fact I've been looking at all types of ways to make money online and I'm soooo overwhelmed. I need to find something and focus on it...an idea and stick with it. Expect to see many posts from me (asking annoying noobish questions no doubt) about everything under the sun. Now to the question.


I want to sell affiliate products or offers and use pay-per-click ads to drive traffic to my website where I will attempt to sell the product. How do I go about doing this? Here is my plan. Please feel free to tear this apart and help me figure out how to get PPC marketing started. I'm still not sure what works, or doesn't, or what's even allowed. I'm still in the early research stages and I consider posting on these forums for advice part of that research.

1. Have a domain with a custom url that has product's keywords in it. Here I make a landing page for the product. The landing page has a place to collect email for list building and an affiliate link with a proper copy that will convert (fingers crossed).
2. I create an ad and run it. I figure how much my CPC is, set a budget, figure out how many sales I need to turn a profit etc.
3. People click my ads, go to my landing page, I convince them to buy. I get a sale. Profit.

Definitely easier than it sounds, I know, but is this a legitimate way to do affiliate marketing? Is it worth putting time in to learn and master? Is the competition too fierce with beasts such as amazon and their endless coin purse? Is it a better and faster than free traffic? Any good books or information on this subject?


Hope to learn a lot. Thanks!