I was just wondering about the "read more" link people put in their content.
My website has a lot of content written and I'm aware that for SEO its not very good to have to much content on each page.
In order to shorten the length of the content , I was thinking of adding a "read more" link and when the user clicks it , the content will just expand. Will this be a wise choice for SEO ? or would it be more efficient if the "read more" link redirected you to another page with all the content ?
I was even considering not adding the "read more" link and instead adding a " download the blabla.pdf for more information" and adding all that content in a pdf
Thanks in advance