6 replies
  • SEO
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1/ Does it make sense to use short urls instead of the long ones in e-commerce store?
For example url www.electronics.com/modelxxxxxxx instead of www.electronics.com/smart-tv/panasonic/modelxxxxxx ?



I don't know if:
a/ it makes sense from ranking perspective
b/ it's not against some google rules


Thank you in advance,
J
#lenght #url
  • Profile picture of the author Big Kahuna SEO
    IMO I would go with the second option as it is more descriptive and exactly what someone would be searching for. It isn't against any sort of Google rule...
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    • Profile picture of the author Universal_Soul
      @Big Kahuna
      Thank you for quick answer
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  • Profile picture of the author yukon
    Banned
    If you look at the URL on product pages for sites like Amazon, most of URL is for tracking. Everything in the URL after the ? is unnecessary as far as SEO. If you delete everything after the ? it doesn't cause a 404.

    Both versions of this URL will take you to the same page:


    1) http://www.amazon.com/Nikon-Digital-Double-Zoom-18-55mm-55-200mm/dp/B00CCGZ6PO/ref=sr_1_4?m=ATVPDKIKX0DER&s=photo&ie=UTF8&qid=1377126353&sr =1-4

    2) http://www.amazon.com/Nikon-Digital-Double-Zoom-18-55mm-55-200mm/dp/B00CCGZ6PO/ref=sr_1_4


    I prefer a short compact URL because it's just easier to know where your at on the site, I doubt it has much impact on SEO as long as the URL points to a working page (not a 404 error).
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  • Profile picture of the author cgt2012
    Thanks I was just wondering about this myself the other day.
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  • Profile picture of the author Universal_Soul
    @yukon - thank you mate. Your explanation makes a lot of sense to me. I'll probably try to keep simple paths to products without shortening urls
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