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WebMD Spamming Google SERP

by simonf_71
10 replies
  • SEO
    • |
Two almost identical content ranking for Position 1 and 4.
keyword: goji berry health benefits

http://www.webmd.com/balance/goji-be...d-side-effects
http://www.webmd.boots.com/healthy-e...d-side-effects

I notice webmd had been using the same tactic for lots of keywords. What happen to Panda and Penguin?

Another page with page 1 ranking
http://www.webmd.com/diet/features/the-3-day-diet
http://www.webmd.boots.com/diet/the-3-day-diet
#google #serp #spamming #webmd
  • Profile picture of the author markowe
    It's an "authority site" so Google ranks those pages, it's safer than ranking some unknown site which is more likely to be spam - logical, right?
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  • Profile picture of the author MikeFriedman
    Originally Posted by simonf_71 View Post

    What happen to Panda and Penguin?

    Panda and Penguin have nothing to do with this.

    That's not spam. That's the benefit of having a website that is a leading authority in a market.
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  • Profile picture of the author yukon
    Banned
    Originally Posted by simonf_71 View Post

    Two almost identical content ranking for Position 1 and 4.
    keyword: goji berry health benefits

    http://www.webmd.com/balance/goji-be...d-side-effects
    http://www.webmd.boots.com/healthy-e...d-side-effects

    I notice webmd had been using the same tactic for lots of keywords. What happen to Panda and Penguin?

    Another page with page 1 ranking
    http://www.webmd.com/diet/features/the-3-day-diet
    http://www.webmd.boots.com/diet/the-3-day-diet

    That 2nd link is a sub-domain, that's two different domains. Same goes for your other two links/examples (sub-domain).
    • hxxp://www.webmd.com/balance/goji-berries-health-benefits-and-side-effects
    • hxxp://www.webmd.boots.com/healthy-eating/guide/goji-berries-health-benefits-and-side-effects
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  • Profile picture of the author markowe
    Leveraging their authority, BUT I do think, and know from experience, that authority sites can lose some of their authority if they abuse their "status". I have got sloppy with a site that was an authority in a narrow field and started adding thin content with mostly affiliate links, and guess what happened...
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    • Profile picture of the author yukon
      Banned
      Originally Posted by markowe View Post

      Leveraging their authority, BUT I do think, and know from experience, that authority sites can lose some of their authority if they abuse their "status". I have got sloppy with a site that was an authority in a narrow field and started adding thin content with mostly affiliate links, and guess what happened...
      How is a sub-domain leveraging authority?

      OPs examples are from two different domains.
      • hxxp://www.webmd.com
      • hxxp://www.webmd.boots.com

      Does Webmd even own the sub-domain?

      site:boots.com

      That site: search looks fishy to me.
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      • Profile picture of the author Kevin Maguire
        Originally Posted by yukon View Post

        How is a sub-domain leveraging authority?

        OPs examples are from two different domains.
        • hxxp://www.webmd.com
        • hxxp://www.webmd.boots.com

        Does Webmd even own the sub-domain?

        site:boots.com

        That site: search looks fishy to me.
        Boots Pharmacy is a huge company here and probably the leading healthcare supermarket in Ireland and the UK.
        Their like Pharma 7-11
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        • Profile picture of the author yukon
          Banned
          Originally Posted by Kevin Maguire View Post

          Boots Pharmacy is a huge company here and probably the leading healthcare supermarket in Ireland and the UK.
          Their like Pharma 7-11
          Thanks.

          The sub-domain still stands for OPs question why the same content is being ranked on page #1 of the SERPs, it's two completely different domains/sites with the same content.

          It's not a single domain ranking duplicate pages.
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  • Profile picture of the author simonf_71
    Boots.com seem like a legit site from UK. The site got its own HONcode hxxp://www.hon.ch/HONcode/Conduct.html?HONConduct327172

    Is boots.com related to WebMD? Even the WebMD logo is exact match. Boots.com and WebMD work together by leveraging both domain authority and spam Google SERP with duplicate content? or is it not?
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    • Profile picture of the author yukon
      Banned
      Originally Posted by simonf_71 View Post

      Boots.com seem like a legit site from UK. The site got its own HONcode hxxp://www.hon.ch/HONcode/Conduct.html?HONConduct327172

      Is boots.com related to WebMD? Even the WebMD logo is exact match. Boots.com and WebMD work together by leveraging both domain authority and spam Google SERP with duplicate content? or is it not?
      Looks like they have a partner deal going on (Webmd + Boots):

      hxxp://www.webmd.boots.com/about-webmd-policies/default.htm

      Boots and WebMD's shared passion for health and well-being, along with innovation and customer care, are the driving forces behind this unique partnership. The combination of years of Boots expertise and WebMD's comprehensive medical information enables us to present you with compelling, credible and up-to-date content on the latest health topics, news and research.
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  • Profile picture of the author bob33229
    Boots is a very big and reputed company and they have a number of stores in UK. They have a partner deal for content with webmd.

    But it seems webmd is ranking and raking for most of the medical keywords.
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