Tracking Bing Ads With Google Analytics

by Moneyland

Posted: 11 years ago 6 replies

Is there a way to clearly distinguish and drill down into paid VS no-paid traffic from search engines for example Bing Ads? i.e.
Bing organic
Bing CPC
Did a bit of research to discover that you perhaps need to manually tag the destinations of URL's so you can see the data within Google Analytics.
So currently is all traffic from paid Ads just showing up under Bing / Organics?
What is the easiest way to have Bing/Ads show up in Analytics?

Thanks if anyone can help.

#ads #analytics #bing #google #tracking

TheContentAuthority

11 years ago

Moneyland,

You are right. All traffic from bing ads will show up by default as a referral from bing or perhaps even Microsoft. You would have to manually tag URLs that are placed in those ads in order to sort them out in reports.

Best,
Shawn

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Moneyland

11 years ago

Originally Posted by TheContentAuthority

Thanks for coming back to me. Do you or anyone else know of an easy way to do this :confused:

Thanks

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webdevpro 11 years ago

One way is to add a query string parameter for your paid ad urls that you can later filter on to track.
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emilianemilian 11 years ago

Briefly:
- add UTM tags to ur BING campaign URLs
- after, set up a custom report in ur Analytics
- (if u want to track conversion history) set up a goal

Find helpful links below:

UTM: https://support.google.com/analytics.../1033867?hl=en
Cust Rep:https://support.google.com/analytics.../1151300?hl=en
Goal: https://support.google.com/analytics.../1032415?hl=en
- Thanks
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euraffiliates 11 years ago

Originally Posted by Moneyland

Is there a way to clearly distinguish and drill down into paid VS no-paid traffic from search engines for example Bing Ads? i.e.
Bing organic
Bing CPC

I have written a blog on 'How to setup free Google and Euraff tracking tools to track your sales and leads'. Using Google Goal and E-commerce tools you will be able to find out your Traffic/Sales/Leads from bing URL. Using Euraff, you can clearly track paid channel sales/leads from other. Here is the link: How to Setup Google & Euraff Sale & Lead Conversion Free Tracking Tools and Their Benefits

If you are a developer you can do everything by your own.

Thanks
- Thanks
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Euraff - Next-G Affiliate Software. With all advanced tools. Know Source and Keyword behind every Non Affiliate Sale and Lead too. Automate 'Revenue Sharing Deals' with your Suppliers and JV partners. Special Edition for Multiple Website Owners. 30 days Free Trial!
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udyotsolutions 11 years ago

Only way is manually tagging the destinations of paid URLs to distinguish them from free clicks.
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Thanks and Regards,
Udyot Solutions

http://www.udyotsolutions.com/portfolio.php#
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Tracking Bing Ads With Google Analytics

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