Understanding What an Aged Domain is and detemining the value of the REAL aged domain.
- SEO |
I have been encountering a lot of confusion among various people as to what an aged domain is and what is its true value. The confusions stems form people who use Whois information to determine the age of a domain.
YES - that tells you how long the domain has been registered but THIS MEANS NOTHING AS FAR AS SEARCH ENGINES ARE CONCERNED.
If you think about it millions of domains get registered that never ever get set up as websites. Google therefore does not crawl them and they get absolutely no bonus or "aging" as far as Google is concerned.
Aged domains therefore as far as Google are concerned would be domains that are in their indexed as an existing site and counts from whenever the domain was first crawled by googlebot.
SO whats the value of a real aged domains?
People will claim numerous things for this but almost every time Google is asked the answer is - not all that much. Yes if a domain is a few months old in terms of being crawled by Google then it can hamper the ranking of a site but there is no indication for example that a 6 year old site gets much boost over a 2 year old site/domain jsut based on its age and nothing else.
Now will a 6 year old site have had time to acquire links - and other factors unknown to us - in google's algo? Yes, but is that a direct cause of age? Very Doubtful. It will have more to do with lots of opportunities that site may have had to acquire links, mentions or whatever else google looks at. A 6 year old domain might in fact get none of those factors since its not just about age.
Bottom line is for rankings beyond a few months there is not that much evidence that being several years over say a single year is all that great a booster. As for domains bought to link to money sites there is no evidence whatsoever that a young domain has any problem passing on authority or juice over an older domain.
Now in regard to BUYING aged domains this means one central thing. Value should always be determined not by age but by the quality of link juice coming to the domain.
YES - that tells you how long the domain has been registered but THIS MEANS NOTHING AS FAR AS SEARCH ENGINES ARE CONCERNED.
If you think about it millions of domains get registered that never ever get set up as websites. Google therefore does not crawl them and they get absolutely no bonus or "aging" as far as Google is concerned.
Aged domains therefore as far as Google are concerned would be domains that are in their indexed as an existing site and counts from whenever the domain was first crawled by googlebot.
SO whats the value of a real aged domains?
People will claim numerous things for this but almost every time Google is asked the answer is - not all that much. Yes if a domain is a few months old in terms of being crawled by Google then it can hamper the ranking of a site but there is no indication for example that a 6 year old site gets much boost over a 2 year old site/domain jsut based on its age and nothing else.
Now will a 6 year old site have had time to acquire links - and other factors unknown to us - in google's algo? Yes, but is that a direct cause of age? Very Doubtful. It will have more to do with lots of opportunities that site may have had to acquire links, mentions or whatever else google looks at. A 6 year old domain might in fact get none of those factors since its not just about age.
Bottom line is for rankings beyond a few months there is not that much evidence that being several years over say a single year is all that great a booster. As for domains bought to link to money sites there is no evidence whatsoever that a young domain has any problem passing on authority or juice over an older domain.
Now in regard to BUYING aged domains this means one central thing. Value should always be determined not by age but by the quality of link juice coming to the domain.
Who says you can't earn money as an eBay affiliate any more? My stats say otherwise
Who says you can't earn money as an eBay affiliate any more? My stats say otherwise