Which way of linking is best?

8 replies
  • SEO
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Each link on the PR4 page points to a post in a different category on your money site. The goal is to rank as many posts on your money site as highly as possible (low competition KWs) by using an external PR 4 domain (external domain links to your money site).

The money site uses an internal linking structure whereby each post links to others in the same category. So post A links to post B, B to C, C to D, D to E, and E back to A again.

A PR4 page links to 5 posts on your site.
A PR4 page links to 10 posts on your site
A PR4 page links to 15 posts on your site
A PR4 page links to 20 posts on your site

Which of the above is best if you want to rank as many posts as highly as possible? At what stage would you think you're diluting the link juice too much and would move onto another PR4 page to start the process again? Remember that these are generally low competition keywords we are trying to rank.
#linking
  • Profile picture of the author Kevin Maguire
    A scrambled Egg on toast with a little melted cheddar cheese. yum
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  • Profile picture of the author yukon
    Banned
    I think you would be better off with that single external PR4 pointing at one page on your site then linking out of your own internal page to the other internal pages your trying to rank.
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    • Profile picture of the author dreamtoreality
      Originally Posted by yukon View Post

      I think you would be better off with that single external PR4 pointing at one page on your site then linking out of your own internal page to the other internal pages your trying to rank.
      But if you're interlinking tightly how are you meant to rank the posts in other sub-categories? Or would this single PR4 link give your website some kind of authority that would help the other posts to rank as well?

      On my money sites I often create pages that contain links to all of the posts in a category, all sorted in a helpful way, to improve the user experience. This page may have 50 links on it. How about if you point the PR 4 to that page? Or are you diluting the link juice too much with 50?
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      • Profile picture of the author dreamtoreality
        Originally Posted by dreamtoreality View Post

        But if you're interlinking tightly how are you meant to rank the posts in other sub-categories? Or would this single PR4 link give your website some kind of authority that would help the other posts to rank as well?

        On my money sites I often create pages that contain links to all of the posts in a category, all sorted in a helpful way, to improve the user experience. This page may have 50+ links on it. How about if you point the PR 4 to that page? Or are you diluting the link juice too much with 50+?
        Can anyone shed some light on this?
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      • Profile picture of the author yukon
        Banned
        Originally Posted by dreamtoreality View Post

        But if you're interlinking tightly how are you meant to rank the posts in other sub-categories? Or would this single PR4 link give your website some kind of authority that would help the other posts to rank as well?

        On my money sites I often create pages that contain links to all of the posts in a category, all sorted in a helpful way, to improve the user experience. This page may have 50 links on it. How about if you point the PR 4 to that page? Or are you diluting the link juice too much with 50?
        Basically what I do is build internal pages in small groups, at least when I first start targeting a main keyword. Next I take one of those pages & point external links at that page, then piggyback off that authority page pointing internal links at additional pages in that same group of internal web pages that are targeting similar lower comp keywords, that stretches the first PR/links/authority to cover more of my internal pages.

        Example, my main keyword/page might be auto insurance, then I'll have additional internal pages in that same group of my own web pages targeting similar keywords:
        • auto insurance
          • Car Insurance Quotes Online
          • Online Car Insurance Rate
          • Get Car Insurance Quotes
          • Cheap Auto Insurance
          • Best Price Online Auto Coverage
          • New Jersey Auto Insurance
          • etc...

        Even If I didn't want to actually try & rank for that main keyword (ex: auto insurance) I would still setup my SEO like I'm trying to rank for that very competitive keyword, this way it will boost my other internal pages (my real keywords) in Google SERPs.

        If you haven't already read the silo threads here on WF, look those threads up.
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  • Profile picture of the author Laubster
    I've seen case studies showing effectiveness drops after 3 OBLs to the same domain on a high PR page
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  • Profile picture of the author talkcarinsurance
    Generally, I feel I am done with an external link after the first link. It is best your efforts spent to get another link from a different site. If you want to spread the link juice around in your site you could use homepage sidebar for recent posts and you could have a "Relevant Post" widget on your site that lists all the relevant posts under each post.
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  • Profile picture of the author FabianSmith
    Top 3 Ways SEO and Social Can Work Together to Make Each Other Insanely Successful
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