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Where is SEO for HTML website?

by HD
17 replies
  • SEO
    • |
Dear Moderator, if I posted in wrong section please help me move TY!

"Content" - seo help please...

A lawyer friend of mind has had a plain HTML website online for about a year now.

She says she's not bothered by not having any traffic.

Anybody wants to see who she is or what she does, it's on the internet for the world to see.

She tells me she spent many hours building that site for Free at webs.com, she is Happy, and the world will see her creative website building expertise in due time... as it sits there with zero traffic.

On another thread I had asked how to begin SEO for this poor lady hiding in a cave on internet and am truly grateful to all the replies offered.

One suggested "Content" for SEO purposes. Okay, I understand. Constantly put up fresh content on site to satisfy Mr. Google. But how do I explain this to this person happy with all that info she put up over a year ago that is still relevant to this day?

She has three pages. Index: Two paragraphs explaining what a great lawyer she is. Contact page. And an FAQ page with what to do when arrested.

Seems good enough to me... how can I explain to her she needs new/fresh content to this site... that she really doesn't need..., to satisfy Mr. Google. Did that make sense?

Adding content to a website that really doesn't need any new content really confuses me, please help.

Thank you in advance!!
#html #seo #website
  • Profile picture of the author preets
    My suggestions .

    1. Build some high quality backlinks

    2. Create a Facebook fanpage and twitter account .

    3. Find related forums and contribute ( put her website link in signature).

    4. Yahoo answers

    Cheers
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    • Profile picture of the author nik0
      Banned
      Then don't add content, it's not a must, never been.

      Instead focus on building links as those are the ones responsible for traffic / rankings.

      If the current content isn't relevant anymore then you ask her to update it.

      As that what Google wants, up to date content.
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  • Profile picture of the author dalegolden
    If you are really bothering about fresh content, you can add a blog in your site. I have seen a lot of business websites with 3-4 pages and doing very well in search engines. It is all about backlinks if you have done your on page SEO right.
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  • Profile picture of the author anoopsparx
    Yes, you can install wordpress blog and start posting the fresh content. you can attract the visitors by fresh content and also gain ranking and traffic. you can also write quality content and post in niche theme(other website) and ask him to link you.
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  • Profile picture of the author MikeFriedman
    Whoever told you that you must constantly add fresh content to appease Google is someone you should stop listening to. They have no idea what they are talking about.

    Websites rank great all the time that have not been edited in years.
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  • Profile picture of the author johnben1444
    If she is a lawyer let her get the site listed on her business cards, flyers, ads e.t.c for clients to see.

    Before you start talking about SEO, have you checked if there is market for her type of services? That's what you should be asking yourself and doing. Hit Google keyword planner and begin with on site SEO for the site and proceeding to link building.

    As a matter of fact, if it becomes the attorney type of niche it will be hard to knock off without adequate financial backing, another question you might want to ask yourself is, is it worth it?
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  • Profile picture of the author squadron
    Originally Posted by HD View Post

    ...

    Adding content to a website that really doesn't need any new content really confuses me, please help.
    Adding more pages about specific areas of law and then building a few backlinks to those pages should help. Family lawyer cityname, criminal lawyer cityname, commercial lawyer cityname, probate lawyer cityname and so on would be a good start.
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  • Profile picture of the author Kevin Maguire
    Originally Posted by HD View Post

    Dear Moderator, if I posted in wrong section please help me move TY!

    "Content" - seo help please...

    A lawyer friend of mind has had a plain HTML website online for about a year now.

    She says she's not bothered by not having any traffic.

    Anybody wants to see who she is or what she does, it's on the internet for the world to see.

    She tells me she spent many hours building that site for Free at webs.com, she is Happy, and the world will see her creative website building expertise in due time... as it sits there with zero traffic.

    On another thread I had asked how to begin SEO for this poor lady hiding in a cave on internet and am truly grateful to all the replies offered.

    One suggested "Content" for SEO purposes. Okay, I understand. Constantly put up fresh content on site to satisfy Mr. Google. But how do I explain this to this person happy with all that info she put up over a year ago that is still relevant to this day?

    She has three pages. Index: Two paragraphs explaining what a great lawyer she is. Contact page. And an FAQ page with what to do when arrested.

    Seems good enough to me... how can I explain to her she needs new/fresh content to this site... that she really doesn't need..., to satisfy Mr. Google. Did that make sense?

    Adding content to a website that really doesn't need any new content really confuses me, please help.

    Thank you in advance!!
    No worries, it still confuses 99% of the SEO world today. That's probably why you where told that.

    Keeping your "Content Updated", has nothing to do with posting articles.

    I really don't get the part where you're trying to hardball the girl into something she is clearly not interested in.
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  • Profile picture of the author paulgl
    Originally Posted by HD View Post

    A lawyer friend of mind has had a plain HTML website online for about a year now.

    She says she's not bothered by not having any traffic.
    So, what's the problem?

    Perhaps, just perhaps, she is a REAL lawyer and could care less about
    SEO and visits to a website. She would rather attract customers the
    way it's always been.

    She's not bothered, why are you?

    What do you think a browser spits out? Mostly plain html....just saying.

    Paul
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    • Profile picture of the author HD
      The WF is an incredibly powerful platform not to be taking for granted as seen in all comments above and I am genuinely grateful for everyone taking the time to reply!!!

      Originally Posted by paulgl View Post

      So, what's the problem?

      Perhaps, just perhaps, she is a REAL lawyer and could care less about
      SEO and visits to a website. She would rather attract customers the
      way it's always been.

      She's not bothered, why are you?


      Paul
      Why am I bothered? Because she is living in the 20th century and it is my responsibility to drag her butt into the 21st!! lol

      Originally Posted by Kevin

      I really don't get the part where you're trying to hardball the girl into something she is clearly not interested in.
      Thing is, I can walk away letting her continue to chase ambulances or I can utilize all comments above to force her into hiring additional staff to help her answer the phones that will be Ringing Off The Hook from a little quality SEO work, so what's not to get?

      "....Something she is clearly not interested in"? lol Ever tried to explain to someone not interested in internet the how/why about setting Nameservers? Holy Smokes ... I've gotta long road ahead of me! :p
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      • Profile picture of the author Mike Anthony
        Originally Posted by HD View Post

        Why am I bothered? Because she is living in the 20th century and it is my responsibility to drag her butt into the 21st!! lol
        Only problem is that you are not dragging her into the 21st century.

        Neither fresh content or it being a html page has anything to do with not being modern. All web pages render "plain html/xhtml". Make sure you know what you are doing because you might make the lady spend money claiming her phones will be ringing off the hook when nothing will happen but you spending her hard earned money.

        The legal serps especially are not just a matter of having fresh content.
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        • Profile picture of the author savidge4
          SEO takes on many forms. Yes it can be content, yes it can be a blog. It can be back listing. Again it can be many things.

          In this case, maybe as simple as going through the process of submitting to Google local and the same with Yahoo. get some credentials and you are all set.
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      • Profile picture of the author nettiapina
        Originally Posted by HD View Post

        "....Something she is clearly not interested in"? lol Ever tried to explain to someone not interested in internet the how/why about setting Nameservers? Holy Smokes ... I've gotta long road ahead of me! :p
        All the time. I build websites for a living, so there's a point where I have to explain this to my client (or their client) to get them to send me certain usernames and passwords, or to forward my message to their webmaster. In this the case of nameservers the analogy I use is about roadmaps and street addresses.

        If you can't explain your client why she should, you might be doing it wrong. I'm sure she's able to see the positives as a business owner if they are there. It's also possible that she doesn't want to listen, or is perfectly happy to continue the way it's always been.

        Twitter has been the hot new thing around here for some time. If a rep for a company asks me if they should join, my answer is this: "Read a couple of articles about it. Register for a personal account and dick around some. After that, can you think of a good use for that service?" And often the answer is a resounding "no" in which case I wont push any further.
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        Links in signature will not help your SEO. Not on this site, and not on any other forum.
        Who told me this? An ex Google web spam engineer.

        What's your excuse?
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  • Profile picture of the author yukon
    Banned
    Rank your own site/page, sell her advertising space & be done with it.

    some people you just can't reach...

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  • Profile picture of the author yeahpower
    Make a blog. Blogger or Wordpress they rank very well and you gain quality dofollow backlinks.:rolleyes:

    Find some top sites or blogs in your niche and comment on them. Not only you gain quality backlinks but a good amount of traffic if you are first.:rolleyes:

    Make a video youtube rocks. Ranks very well :rolleyes:

    Find the top forums in your niche and answer some questions. Avoid links in your signature. Only profile linking. :rolleyes:

    Of course you have to know basic seo to avoid common newbie mistakes.
    Try this free package it helps me a lot.
    vur.me/s/g4pseo
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  • Profile picture of the author customs
    The first step you SHOULD take is to add her site to Google Local listings, to Yelp and etc.
    People trust those listing/sites. She'll get much more leads from that, than from pure SEO.
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  • Profile picture of the author Ebuzznet
    Add your site to Google Business listing... ask your neighbour friend to give positive review on your business listing.. adding site to other local listing such as yahoo local... built some authority backlinks..
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