This one was sooooo obvious. Remember BMR? Once everyone jumps on the bandwagon, run.
My next prediction is that G will continue to tackle this on through the Spring for those of you that made it through the cracks. This will then cause a mass migration of butthurt from BHW to the WF. Yep, this is just the beginning folks.
Following that will come the private network madness late in the Fall. Gotta give my man Mike credit for that one, didn't think it was viable until he posted about targeting the auction market. Welcome to SEO in 2014. Ya'll ain't ready.