PPC Advice For PPC Beginners

Nice advice. I've been trying my hand at PPC for a while now and it does take a lot of work to get things right. Starting off slowly is probably one of the most important things for a beginner to remember.

With click bank offers their is an attribute named "gravity" this is a number based on how many other people are driving traffic to the offer. If it is popular then it must be selling!

Also, it never hurts to see what other people are selling run as fast search on google for a term like "gas grills" see what people are selling. Look at the top spots and take a note of the ads, write them down. Search again for several days and compare the top spots. If they are spending money on PPC then you can be sure that their product is profitable.

Hey George ,

One of the biggest problems marketers take long time to understand and master PPC marketing is that from the get go most of them do not get the right mentor to guide them in the right direction .

As a result lots of them take long time to master it .

Other wise , if you get the right mentor and guide , I believe you can master the PPC game quickly and exploit it maximally .

Mike

Hey Scott,

Thanks for your valuable comment .

I agree with your comments that in order to master any thing you need time .

Because , time invested is experience gained .

In any Internet marketing related business , nobody should expect to get rich overnight .

You need to

...study

...work hard

...Be patience

...Work consistently

...Make a plan and work a plan

...and Take focused action .

if you follow the above advice , I am sure you are going to make it .

Mike

Hey George ,

It is quite true that for highly targgted keywrods #3 (first position on the SIDE) is the optimum position that gives the highest ROI.

But , this is not true for keywrods that are not highly targeted .

Mike

Howdy,

PPC has so many aspects to it that you can dissect components of it until you are blue in the face, and there will still be more that you could know.

But there are some simple ways to start out that keep you on the right side of the bank balance. Here's one such "concept":

If you are new, and you starting out with PPC, you can test products for local markets only--or regional markets--using some Geographic targeting that Google provides in your campaign set-up.

The advantage of this, in my experience, means you can practice honing your skills in markets that don't cost much if you mess up...you're not going to go upside down on 5 cent clicks, and you avoid going up against the Big Guns right away in markets that are likely over your head, in terms of competition and savvy when you start out.

So, let's just say, for example, that you had a little store down the way from you in your home town in Vermont, and this little store sold hand-crafted maple syrup and related maple sugar gift baskets.

Well, why not work out a deal with that store to pay you for orders you get for maple syrup products online, they fulfill the orders and pay you each week. You put up a small 3-5 page site with some pictures of the products, testimonials from satisfied customers (this could Wordpress) with a paypal button and run some Adwords ads in areas where people are known to buy maple syrup (such as New York City, for example.)

I know, it's not driving a Bentley and rolling in your online millions quite yet, but it's a way to start testing PPC without getting your teeth kicked in.

And, it doesn't hurt to look for physical products that can be fulfilled for you locally--totally viable option, and potentially lucrative, too (with often less competition.)

When it comes to PPC, it is good to read a good guide on the subject, or find a way to learn the basics, no matter how or where you start running your ads. I think Perry Marshall's work is very well put together on this subject, but there are others out there too, who put out decent adwords tutorials.

Cheers.

Hey ,

I also believe that TESTING AND TRACKING is one of the most important things that every PPC marketer should know and master .

With out TESTING AND TRACKING , every thing is incomplete .

Mike

Yeah, PPC works if having good budget and nice product to sale along with an experienced bid management professional. Though i am more comfortable for going with SEO as it works for long run with low cost at better ROI.