Link Building Services - Question About Using Them

by MHWSO
26 replies
  • SEO
  • |
I'm thinking of using link building services, but want to make sure it's completely white hat. Do these services write high quality posts and work on getting them published on high PR sites that are related to my site? This is of course what Google wants, so I wonder if link building services are doing it that way. Also, do you have any suggestions for good ones? How much do they normally cost?

Thanks!
#building #link #question #services
  • Profile picture of the author Ghoster
    Answer: don't.

    A link-building service is not white hat—at least according to Google. Big G considers any attempt to game the algorithm gray hat at the very least. Buying links is pretty high up there on the "no-no" list.

    Google:

    Google has said for years that selling links that pass PageRank violates our quality guidelines. We continue to reiterate that guidance periodically to help remind site owners and webmasters of that policy.

    Please be wary if someone approaches you and wants to pay you for links or "advertorial" pages on your site that pass PageRank. Selling links (or entire advertorial pages with embedded links) that pass PageRank violates our quality guidelines, and Google does take action on such violations. The consequences for a linkselling site start with losing trust in Google's search results, as well as reduction of the site's visible PageRank in the Google Toolbar. The consequences can also include lower rankings for that site in Google's search results.
    What do you think they might do to you? But Google isn't the only game in town anymore. If you want to get links, create useful, unique content and take full advantage of social media.
    Signature

    On the whole, you get what you pay for.

    {{ DiscussionBoard.errors[9372889].message }}
  • Profile picture of the author Ryan3
    Are you telling him not to buy links? I mean seo basically revolves around links.

    What google wants aren't necessarily the things that rank websites.
    Signature
    "Start"
    {{ DiscussionBoard.errors[9372901].message }}
    • Profile picture of the author mkaiser
      Originally Posted by Ryan3 View Post

      Are you telling him not to buy links? I mean seo basically revolves around links.

      What google wants aren't necessarily the things that rank websites.
      I see a tendency away from link to content.

      Links are still an inportant factor, but the last G updates seem to shift the focus to (better, relevant) content.
      {{ DiscussionBoard.errors[9379620].message }}
    • Profile picture of the author sweezeter
      Originally Posted by Ryan3 View Post

      Are you telling him not to buy links? I mean seo basically revolves around links.

      What google wants aren't necessarily the things that rank websites.
      This is the truth.

      Building links is a RISK, but Google's made it a lot easier to recover from any type of penalty these days.

      You need to weigh the risk and reward and determine your strategy from there. I would suggest building out a few different domains, and if there's a primary branded domain avoid any illegitimate link building on that. Then use the other domains as your "SEO" domains and aggressively link build your way to the top. While they will drop eventually that's fine, you are just using those as an SEO lead gen domain.
      {{ DiscussionBoard.errors[9384453].message }}
  • Profile picture of the author davidc1
    Take care with link building services, a lot of are de-indexed after a while as google detect it's a linking service (backlinks, poor content,...) .
    So my opinion is that, it's not good for long term.

    For a long term it's better to make your own as you control everything. Price could be much more higher, but you could also have a real trafic on it.
    {{ DiscussionBoard.errors[9373426].message }}
  • Profile picture of the author SEO Power
    Whitehat link building services employ many strategies to get your site ranked high in Google. They might use guest posts, infographics, and outreach link building.

    A private blog network link building service is not whitehat, but it's reasonably safe and very effective, so if your site is one you don't mind losing to the next Google update, I would suggest that you buy PBN blog posts instead of whitehat link building services.

    By the way, those whitehat links are not easy to obtain, and that's why whitehat link building services are expensive.
    {{ DiscussionBoard.errors[9374031].message }}
  • Profile picture of the author alieen
    White Hat SEO - White hat seo is basically any thing you do in terms of SEO which is not under webmaster guidelines.

    You can do any link building which you think is not looking scam, spam or UN-natural.

    Originally Posted by MHWSO View Post

    I'm thinking of using link building services, but want to make sure it's completely white hat. Do these services write high quality posts and work on getting them published on high PR sites that are related to my site? This is of course what Google wants, so I wonder if link building services are doing it that way. Also, do you have any suggestions for good ones? How much do they normally cost?

    Thanks!
    {{ DiscussionBoard.errors[9374414].message }}
  • Profile picture of the author yukon
    Banned
    Originally Posted by MHWSO View Post

    Do these services write high quality posts and work on getting them published on high PR sites that are related to my site?!
    Nobody around here is doing that, these link sellers are mostly link blasters spamming anything & everything that will accept a link. Most are even short term link blast where you'll be lucky If the link sticks long enough to verify the link exist.

    Then you have the edu/gov spammers with their lame sales pitch.

    Next you have the PBN guys, zero relevancy just like the link blasters.

    Basically build your own links or stop looking for link sellers & look for someone to do public relations.
    {{ DiscussionBoard.errors[9374426].message }}
  • Profile picture of the author Dsdomination
    Hello @MHWSO

    Each business strategy is different.

    1. I would sketch from zero all the work starting with the keywords analysis. For the long tails - you can simply focus on the area where you live too "Manchester Red Bathrooms towels" - example...
    2. Move to content/contexts/headlines.
    3. If It's a local business that's better - go with the Google map listing which is very important. If not I skip that. and go just with Google Authorship in both cases.
    4. Follow the CTA (Call-to-Action) - Link Structure (Build linking relationship between on site pages to improve linkability ) - Site architecture - Action Ratio. All need to have a very good connection.
    5. Optimize each web page using Yoast Pro or other SEO framework
    6. Tracking the performance of conversions on the site
    7. Make recommendations for off page optimization. Contact Local - Regional - National Bloggers where we can't influence anchor texts, widgets or BIOs.
    8. Start the Social Pages. Go and start campaigns by demographic areas and if possible after niche.
    9. Try to gain some influencers on our G+ page so we can have a good share integration.
    10. Community services. Integrate on top forums and actually bring value to the boards. Forget about the backlinks benefit. Actually give really good results, really good value to what we post,answer there to gain trust, awareness.
    11. Digg for natural links. This keeps the engines active no matter what.
    12. No follow attribute for all the backlinks build out there.
    13. Classic SEO momentum - Turn the CTA(Call-to-Action) to a valid Click!
    14. Distribute content. Rich content, with more than 500 words!
    15. Interact with social activity - go to charity, spread flyere, become known local - and get listed on Chamber of Commerce website!
    16. For products which have almost same but only difference is the colour and size - use canonical tag!
    17. If the On Page is done right you can have results faster than 2 months.
    18. Build the social page platforms - Facebook, Twitter, Google+, Pintinterest and merge them with your On page. Each time you share something to appear on your social pages as well. Focus on your demographic area first if you will start with some PPC advertise on Facebook and AdWords.
    19. Create your landing pages focusing on what a client might want or search! Don't create the content just because you think is good! Sometimes we go on the wrong direction because of that. We are too selfish.
    20. If you want to know what your searchers look go on Google Trends and test out the keywords you want to optimize.
    21. Don't start optimizing until you have content ready. And YES - Have a blog on your website where to share content regular!
    22. For the Pinterest start with a button on the website, include the profile widget and start to share a LOT. Pin A lot of images. Comment on Popular Pins..etc.

    23. Repeat!

    Hope this journey will help you.
    If you need more help PM me,
    Sincerely,
    Matt
    {{ DiscussionBoard.errors[9374594].message }}
  • Profile picture of the author Laubster
    Originally Posted by MHWSO View Post

    I'm thinking of using link building services, but want to make sure it's completely white hat. Do these services write high quality posts and work on getting them published on high PR sites that are related to my site? This is of course what Google wants, so I wonder if link building services are doing it that way. Also, do you have any suggestions for good ones? How much do they normally cost?

    Thanks!
    All depends on the QUALITY of the service you're. Super high quality networks, networks that take the time to make their blogs safe, are more expensive. Go look at BlackhatWorld, you'll find the entire gamut of low to high quality link building services, and you get what you pay for.
    {{ DiscussionBoard.errors[9375805].message }}
    • Profile picture of the author nik0
      Banned
      Originally Posted by Laubster View Post

      All depends on the QUALITY of the service you're. Super high quality networks, networks that take the time to make their blogs safe, are more expensive. Go look at BlackhatWorld, you'll find the entire gamut of low to high quality link building services, and you get what you pay for.
      I definitely wouldn't recommend blackhatworld to find a private network provider, last year or so I tested 5 of them and they were all blatantly lieing in their sales letters about quality of domains and content being used.

      And all those 5 were in the somewhat higher priced ranges. I will never buy anything again on that forum.

      Some classical examples that I ran into:

      - Poor spun content instead of unique written content as promised
      - Domains heavily spammed with blog comments to boost PA/DA stats
      - Extreme weak domains with faked pagerank

      Each of the 5 I tested includes one or more of these flaws.

      Whether the fake PR is done intentionally or just by some one who has no clue I leave in the middle, probably the latter as everyone wants to make a quick buck while having zero knowledge, same like all those re-harshed WSO's with more often then not wrong information that you find in the WSO section here. Complete waste of time and money.
      {{ DiscussionBoard.errors[9376425].message }}
      • Profile picture of the author SEO Power
        Originally Posted by nik0 View Post

        I definitely wouldn't recommend blackhatworld to find a private network provider, last year or so I tested 5 of them and they were all blatantly lieing in their sales letters about quality of domains and content being used.

        And all those 5 were in the somewhat higher priced ranges. I will never buy anything again on that forum.

        Some classical examples that I ran into:

        - Poor spun content instead of unique written content as promised
        - Domains heavily spammed with blog comments to boost PA/DA stats
        - Extreme weak domains with faked pagerank

        Each of the 5 I tested includes one or more of these flaws.

        Whether the fake PR is done intentionally or just by some one who has no clue I leave in the middle, probably the latter as everyone wants to make a quick buck while having zero knowledge, same like all those re-harshed WSO's with more often then not wrong information that you find in the WSO section here. Complete waste of time and money.
        I share your sentiment. Black Hat World is riddled with low quality link building services that don't deliver on their promises. However, there are likely a few that are worth purchasing.

        These days it's harder than ever to test the efficacy of a link building service as a result of the much longer than usual ranking delay Google has started imposing on new websites popularly known as the '30-day waiting period'.
        {{ DiscussionBoard.errors[9377458].message }}
        • Profile picture of the author nik0
          Banned
          Originally Posted by SEO Power View Post

          I share your sentiment. Black Hat World is riddled with low quality link building services that don't deliver on their promises. However, there are likely a few that are worth purchasing.

          These days it's harder than ever to test the efficacy of a link building service as a result of the much longer than usual ranking delay Google has started imposing on new websites popularly known as the '30-day waiting period'.
          I am sure there are likely a few worth purchasing but are you prepared to spend money on 5 crappy providers and by the time you reach nr.6 your site is already penalized by them? That's the thing a bit and somehow they all have great reviews. Anyway I think the same applies to all of the IM forums.

          I don't agree that testing the efficiency has become harder as I don't believe in the 30 day waiting period. At least I've never experienced it, I still get results mostly within a week.

          Do they reach top positions in a week time? Definitely not, that does take a bit longer, but the initial boost in rankings is enough to serve as proof.
          {{ DiscussionBoard.errors[9378050].message }}
      • Profile picture of the author Laubster
        Originally Posted by nik0 View Post

        I definitely wouldn't recommend blackhatworld to find a private network provider, last year or so I tested 5 of them and they were all blatantly lieing in their sales letters about quality of domains and content being used.

        And all those 5 were in the somewhat higher priced ranges. I will never buy anything again on that forum.

        Some classical examples that I ran into:

        - Poor spun content instead of unique written content as promised
        - Domains heavily spammed with blog comments to boost PA/DA stats
        - Extreme weak domains with faked pagerank

        Each of the 5 I tested includes one or more of these flaws.
        My comments were def. not an endorsement for 99% of the services found there. I've tested some and found the same thing. It is a good place to compare price and quality however, as you get a pretty good idea of what the low quality stuff costs, giving you a better perspective on why the seriously high quality stuff is so expensive.
        {{ DiscussionBoard.errors[9377690].message }}
        • Profile picture of the author nik0
          Banned
          Originally Posted by Laubster View Post

          My comments were def. not an endorsement for 99% of the services found there. I've tested some and found the same thing. It is a good place to compare price and quality however, as you get a pretty good idea of what the low quality stuff costs, giving you a better perspective on why the seriously high quality stuff is so expensive.
          Just curious, what price ranges are you talking about?
          {{ DiscussionBoard.errors[9378054].message }}
          • Profile picture of the author Laubster
            Originally Posted by nik0 View Post

            Just curious, what price ranges are you talking about?
            For example, "high pr" links that roll off the homepage are usually a few dollars a piece. Depends if they're spun or not. Links that stay on the homepage range from maybe $8-15 it seems, $15 being niche specific and hand written/unique content.
            {{ DiscussionBoard.errors[9378643].message }}
  • Profile picture of the author Ryan3
    Those high pr foreign links are working wonders. Not many people sell them anymore but there great for low comp along with some spam
    Signature
    "Start"
    {{ DiscussionBoard.errors[9377647].message }}
  • Profile picture of the author AmanD
    I've had both good and mediocre experience with sellers on this forum. The key thing for me is an acceptable degree of safety of approach. So I don't touch any of the providers who aren't prepared to state exactly the nature of the work they are doing.

    It helps to understand a bit about SEO so that you can make a good choice.

    Unfortunately for the newbies there is a lot of misinformation being propagated by people who act like authorities, even on this sub forum.
    {{ DiscussionBoard.errors[9378121].message }}
  • Profile picture of the author brightsuntravel
    Links are the primary signal to Google to help it determine where to rank the websites in its SERPS. And whilst link building has developed a bit of a unsavoury reputation in more recent times, it’s still very much still the case that those with quality, relevant links to their websites are the ones who will achieve the best positions on the search engine.

    {{ DiscussionBoard.errors[9382295].message }}
  • Profile picture of the author Web Choice UK
    Buying links is not a good SEO technique. Moreover it is considered as Black Hat by Google. Its always good to link naturally, that does not look suspicious to Google.Most important thing is to link to relevant and high authority web sites. It might take some time but its worth the effort and wait.
    Google will not encourage any website whose backlink numbers have shot up in a fortnight. Then you will definitely be on guard.
    {{ DiscussionBoard.errors[9382559].message }}
    • Profile picture of the author EdwardRocha
      Originally Posted by Web Choice UK View Post

      Buying links is not a good SEO technique. Moreover it is considered as Black Hat by Google. Its always good to link naturally, that does not look suspicious to Google.Most important thing is to link to relevant and high authority web sites. It might take some time but its worth the effort and wait.
      Google will not encourage any website whose backlink numbers have shot up in a fortnight. Then you will definitely be on guard.
      Yes, exactly Google will not entertain any website whose backlink number is less.
      SEO is the best technique for making your site visible in the search engine. But only doing a link building and just making a backlinks will net help you out. For providing a perfect and a genuine link building to your website you have to put much effort.
      {{ DiscussionBoard.errors[9386232].message }}
  • Profile picture of the author SEOWizard417
    Private blog networks are still very effective when done correctly with original content. There are a ton of guides out there on how build your own if you don't feel comfortable buying them, plus you have complete control over your link profile.

    Google frowns upon any kind of link building for serp gains, but that doesn't mean it's not effective. Sure other factors play a role, such as onsite factors, content, user metrics and so on, but links play a very prominent role and will likely continue to do so.
    Signature
    {{ DiscussionBoard.errors[9383794].message }}
  • Profile picture of the author mavsfan13
    I have found that a good rule of thumb is to examine your competition and find common denominator links - links that two or more of your competitors have, and then try to obtain them. There's a good chance if 2 or more competitors have a link, you can get it too AND it's unlikely you'll be penalized for it since they are ranking. There are exceptions of course (spammy links, foreign links) but for the most part this is a sound strategy in my experience.
    {{ DiscussionBoard.errors[9384556].message }}
  • Profile picture of the author maeljackson
    post for high pr sites.
    write unique articles and share on social media sites.
    {{ DiscussionBoard.errors[9385793].message }}
  • Profile picture of the author mkgg
    Originally Posted by MHWSO View Post

    I'm thinking of using link building services, but want to make sure it's completely white hat. Do these services write high quality posts and work on getting them published on high PR sites that are related to my site? This is of course what Google wants, so I wonder if link building services are doing it that way. Also, do you have any suggestions for good ones? How much do they normally cost?

    Thanks!
    Nope. White hat is not cheap and it isn't just about link-building, its about building a brand and making the links come naturally. It also takes the most amount of effort so of course they are expensive.

    If you are looking for these white hats, just go to moz's recommended seo services section and choose one. All of them charge in excess of 1000$-5000$/month. They won't even bother replying if you reek of cheap or talk budget.
    {{ DiscussionBoard.errors[9387198].message }}

Trending Topics