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How to add a hyperlink in the snippet of a Google Listing

by rexjoec
4 replies
  • SEO
    • |
I noticed when I do a Google Search for "find an auto body shop", I see that the Angie's list listing shows the description/snippet "Jump to How to find an auto body repair shop" - But don't just bring your battered vehicle to the first auto body repair shop you find. Take the time to...

Accidents & auto body repairs | Angies List, Angie's List
www.angieslist.com/auto.../accidents-autobody-repair.htm
Jump to How to find an auto body repair shop - But don't just bring your battered vehicle to the first auto body repair shop you find. Take the time to...

How did they add the Jump to and hyperlink within the rich snippet? Is it schema or open graph?
#add #google #hyperlink #jump to #listing #snippet
  • Profile picture of the author paulgl
    Official Google Webmaster Central Blog: Using named anchors to identify sections on your pages

    Official Google Blog: Jump to the information you want right from the search snippets

    It's really for very long webpages that contain well-defined anchors.

    My pages are short.

    Paul
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    If you were disappointed in your results today, lower your standards tomorrow.

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  • Profile picture of the author rexjoec
    Makes sense. Thanks!
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  • Profile picture of the author Josh Mayers
    Hey,

    I agree with Paul on them just being for long web pages and anchors. I have used schema in the past but to add stars to Amazon review stores and affiliate sites.

    Josh
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  • Profile picture of the author yukon
    Banned
    Jump links aren't only for long pages.

    Jump links are from HTML jump links on your own webpage, then those jump links can be be displayed in Google SERP listing assuming you have the page structured correctly.

    Look at how Wikipedia structures their pages with TOC jump links, the links jump down the same page to a keyword stuffed <h2> tag, then below that <h2> tag is a keyword stuffed internal link pointing at a 2nd page that includes the 1st page jump link anchor-text in the 2nd page <title>.

    It's all about relevancy. It's always about relevancy.

    There's no need for schema tags, it's old school #jump links, example it's usually pretty easy to trigger a jump link for a Wikipedia page:





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