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How to optimize for overlapping terms and synonyms?

by ixder
4 replies
  • SEO
    • |
I'm an interaction designer, a user interface designer and my target group may call me a user experience designer or UX designer. I don't like using the term UX designer, because it's inaccurate and unclear to those not familiar with the term.

I'm thinking about making creating a few different versions of my homepage, like mydomain.com/?keyword=interaction-designer, mydomain.com/?keyword=ux-designer? Each version would show partly similar texts a default one for user interface designer, one for interaction designer' and one for UX designer. I would place a cookie to make sure visitors can return to the version of the homepage they first visited.

Do you think this would affect my PageRank of my default homepage version? And does the text on my homepage affect the PageRank of other pages on the site?
#optimize #overlapping #synonyms #terms
  • Profile picture of the author Adam Roy
    Originally Posted by ixder View Post

    I'm an interaction designer, a user interface designer and my target group may call me a user experience designer or UX designer. I don't like using the term UX designer, because it's inaccurate and unclear to those not familiar with the term.

    I'm thinking about making creating a few different versions of my homepage, like mydomain.com/?keyword=interaction-designer, mydomain.com/?keyword=ux-designer? Each version would show partly similar texts a default one for user interface designer, one for interaction designer' and one for UX designer. I would place a cookie to make sure visitors can return to the version of the homepage they first visited.

    Do you think this would affect my PageRank of my default homepage version? And does the text on my homepage affect the PageRank of other pages on the site?
    You seem to have a misunderstanding of what page rank IS.

    Page Rank, in simple terms, represents the chances of any given web user landing on your website if they entered the internet in a random location and started clicking links.

    If someone enters the internet, and starts clicking on links, site to site to site to page to site etc, what are the chances that user would eventually land on YOUR site? THAT is what page rank stands for.

    Your on-page content does not effect your page rank at all.

    When Google crawls your homepage, they are crawling the source code. If you have all kinds of hidden text on your homepage, you might have a problem with Google not being able to fully understand what your website is about and how it functions.

    Something to note is that if a user is required to be LOGGED IN to view any particular designer version of your home page, Google won't see this anyway.

    My suggestion would be to make it as easy as possible for Google to crawl your sites while making it easy for Googlebot to determine what your site is about and its quality.

    If you're super concerned about on-page SEO, maybe consider 3 different landing pages for your designer options rather than trying to dynamically populate each one using a cookie.

    Hope that helps.

    Adam.
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  • Profile picture of the author SEO Power
    Originally Posted by ixder View Post

    I'm an interaction designer, a user interface designer and my target group may call me a user experience designer or UX designer. I don't like using the term UX designer, because it's inaccurate and unclear to those not familiar with the term.

    I'm thinking about making creating a few different versions of my homepage, like mydomain.com/?keyword=interaction-designer, mydomain.com/?keyword=ux-designer? Each version would show partly similar texts a default one for user interface designer, one for interaction designer' and one for UX designer. I would place a cookie to make sure visitors can return to the version of the homepage they first visited.

    Do you think this would affect my PageRank of my default homepage version? And does the text on my homepage affect the PageRank of other pages on the site?
    Google doesn't display dynamic urls in the SERPs, so all the 3 pages will appear to be the same in the index. It won't affect the Pagerank of your default homepage neither will the text on yout homepage affect the Pagerank of your internal pages.
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    ONE HOUR INDEXING - STOP WASTING MONEY ON LINKS GOOGLE NEVER FINDS
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    • Profile picture of the author paulgl
      Originally Posted by SEO Power View Post

      Google doesn't display dynamic urls in the SERPs, so all the 3 pages will appear to be the same in the index. It won't affect the Pagerank of your default homepage neither will the text on yout homepage affect the Pagerank of your internal pages.
      Since when did google not display dynamic urls? That's lunacy.

      You people continue to mix up PageRank with page rank.

      Love it Adam Roy! It's a complex algo, but that's the simplistic form about PR.
      Completely based on links.

      A strange thought just occured to me. Any link, no matter where or what, should
      actually count for PR. The more links you have, the more chance of a random
      visitor, in pure mathematical terms. In other words, google ignoring nofollow, hidden,
      etc. links, tosses out the real mathematical equation involving randomness.

      6 sides on a die. Chances of rolling any number, 1 out of 6. However, if we are told
      to ignore 5 and 6, the chances, according to google, would be 1 out of 4. But that's
      not really true, is it. Those 2 others still exist, and the randomness is still 1 out of 6.

      Paul
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      If you were disappointed in your results today, lower your standards tomorrow.

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      • Profile picture of the author ixder
        Thanks for the clarification! Instead of 'PageRank' I meant 'How high Google places my page in search results".

        I still don't know what happens in this scenario though:
        1. Googlebot visits alternative version of my homepage
        2. Googlebot gets cookie
        3. Googlebot crawls links on homepage
        4. My other pages check for the cookie. If a cookie is present for the alternative homepage, the home icon in my main navigation, will link to the alternative homepage.
        Normal visitors clicking the home icon would return to the version they first saw. They wouldn't really notice the existence of multiple version of the homepage: with the cookie I make sure they only see the one they used to enter the site.


        Does Googlebot take the cookie into account when crawling further? Or will it only accept the cookie, but not submit it with subsequent page requests?
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